N\u0103m xu\u1ea5t b\u1ea3n<\/strong><\/td>2019<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n“Art Direction – Art Director V\u00e0 H\u00e0nh Tr\u00ecnh \u0110\u1ecbnh H\u01b0\u1edbng H\u00ecnh \u1ea2nh Trong Chi\u1ebfn D\u1ecbch Qu\u1ea3ng C\u00e1o<\/strong>” c\u1ee7a Nik Mahon \u0111\u01b0a ra c\u00e1i nh\u00ecn c\u1ee5 th\u1ec3 v\u00e0 chi ti\u1ebft v\u1ec1 vai tr\u00f2 c\u1ee7a Art Director trong qu\u00e1 tr\u00ecnh h\u00ecnh th\u00e0nh h\u00ecnh \u1ea3nh qu\u1ea3ng c\u00e1o. N\u00f3 nh\u01b0 m\u1ed9t b\u1ea3n h\u01b0\u1edbng d\u1eabn ti\u00eau bi\u1ec3u v\u1ec1 c\u00e1ch truy\u1ec1n \u0111\u1ea1t th\u00f4ng \u0111i\u1ec7p qu\u1ea3ng c\u00e1o m\u1ed9t c\u00e1ch h\u1ea5p d\u1eabn v\u00e0 \u0111\u1ed3ng nh\u1ea5t v\u1edbi m\u1ee5c ti\u00eau chi\u1ebfn l\u01b0\u1ee3c v\u00e0 tinh th\u1ea7n s\u00e1ng t\u1ea1o c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u. S\u00e1ch c\u0169ng \u0111i s\u00e2u v\u00e0o vai tr\u00f2 c\u1ee7a Art Director v\u00e0 nh\u00f3m s\u00e1ng t\u1ea1o, t\u1eeb vi\u1ec7c t\u1ea1o ra \u00fd t\u01b0\u1edfng \u0111\u1ebfn s\u1ea3n xu\u1ea5t cu\u1ed1i c\u00f9ng, kh\u00e1m ph\u00e1 quy tr\u00ecnh m\u00e0 h\u1ecd \u0111\u1ec1u tr\u1ea3i qua.<\/p>\n\n\n\nMahon b\u1eaft \u0111\u1ea7u b\u1eb1ng c\u00e1ch gi\u1ea3i th\u00edch t\u1ea7m quan tr\u1ecdng c\u1ee7a vi\u1ec7c hi\u1ec3u \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau v\u00e0 ph\u00e1t tri\u1ec3n m\u1ed9t phong c\u00e1ch h\u00ecnh \u1ea3nh ph\u00f9 h\u1ee3p v\u1edbi th\u00f4ng \u0111i\u1ec7p v\u00e0 m\u1ee5c ti\u00eau th\u01b0\u01a1ng hi\u1ec7u. \u00d4ng nh\u1ea5n m\u1ea1nh s\u1ef1 h\u1ee3p t\u00e1c ch\u1eb7t ch\u1ebd gi\u1eefa Art Director, copywriter v\u00e0 c\u00e1c th\u00e0nh vi\u00ean kh\u00e1c trong nh\u00f3m qu\u1ea3ng c\u00e1o \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o t\u00ednh nh\u1ea5t qu\u00e1n v\u00e0 hi\u1ec7u qu\u1ea3 c\u1ee7a chi\u1ebfn d\u1ecbch.<\/p>\n\n\n\n
Cu\u1ed1n s\u00e1ch cung c\u1ea5p h\u01b0\u1edbng d\u1eabn t\u1eebng b\u01b0\u1edbc v\u1ec1 qu\u00e1 tr\u00ecnh s\u00e1ng t\u1ea1o, t\u1eeb vi\u1ec7c ph\u00e1t tri\u1ec3n \u00fd t\u01b0\u1edfng ban \u0111\u1ea7u \u0111\u1ebfn vi\u1ec7c gi\u00e1m s\u00e1t s\u1ea3n xu\u1ea5t cu\u1ed1i c\u00f9ng. Mahon chia s\u1ebb nh\u1eefng hi\u1ec3u bi\u1ebft s\u00e2u s\u1eafc v\u1ec1 c\u00e1c y\u1ebfu t\u1ed1 thi\u1ebft k\u1ebf quan tr\u1ecdng nh\u01b0 b\u1ed1 c\u1ee5c, m\u00e0u s\u1eafc, h\u00ecnh \u1ea3nh v\u00e0 ki\u1ec3u ch\u1eef, \u0111\u1ed3ng th\u1eddi cung c\u1ea5p c\u00e1c v\u00ed d\u1ee5 th\u1ef1c t\u1ebf v\u1ec1 c\u00e1ch s\u1eed d\u1ee5ng hi\u1ec7u qu\u1ea3 c\u00e1c y\u1ebfu t\u1ed1 n\u00e0y \u0111\u1ec3 truy\u1ec1n t\u1ea3i th\u00f4ng \u0111i\u1ec7p th\u01b0\u01a1ng hi\u1ec7u.<\/p>\n\n\n\n
\u0110\u1eb7c bi\u1ec7t, Mahon d\u00e0nh m\u1ed9t ch\u01b0\u01a1ng \u0111\u1ec3 th\u1ea3o lu\u1eadn v\u1ec1 t\u1ea7m quan tr\u1ecdng c\u1ee7a nhi\u1ebfp \u1ea3nh trong qu\u1ea3ng c\u00e1o. \u00d4ng tr\u00ecnh b\u00e0y c\u00e1c k\u1ef9 thu\u1eadt \u0111\u1ec3 ch\u1ec9 \u0111\u1ea1o nhi\u1ebfp \u1ea3nh gia, t\u1ea1o d\u00e1ng cho ng\u01b0\u1eddi m\u1eabu v\u00e0 s\u1eed d\u1ee5ng \u00e1nh s\u00e1ng \u0111\u1ec3 t\u1ea1o ra nh\u1eefng h\u00ecnh \u1ea3nh h\u1ea5p d\u1eabn v\u00e0 c\u00f3 t\u00e1c \u0111\u1ed9ng.<\/p>\n\n\n\n
Cu\u1ed1n s\u00e1ch c\u0169ng bao g\u1ed3m c\u00e1c nghi\u00ean c\u1ee9u \u0111i\u1ec3n h\u00ecnh t\u1eeb c\u00e1c chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o th\u00e0nh c\u00f4ng, minh h\u1ecda c\u00e1ch c\u00e1c Art Director s\u1eed d\u1ee5ng c\u00e1c nguy\u00ean t\u1eafc \u0111\u01b0\u1ee3c th\u1ea3o lu\u1eadn trong s\u00e1ch \u0111\u1ec3 t\u1ea1o ra k\u1ebft qu\u1ea3 xu\u1ea5t s\u1eafc. Nh\u1eefng nghi\u00ean c\u1ee9u \u0111i\u1ec3n h\u00ecnh n\u00e0y cung c\u1ea5p nh\u1eefng hi\u1ec3u bi\u1ebft th\u1ef1c t\u1ebf v\u1ec1 c\u00e1ch \u00e1p d\u1ee5ng c\u00e1c l\u00fd thuy\u1ebft v\u00e0o c\u00e1c t\u00ecnh hu\u1ed1ng th\u1ef1c t\u1ebf.<\/p>\n\n\n\n
Nh\u00ecn chung, “Art Direction<\/strong>” l\u00e0 m\u1ed9t t\u00e0i nguy\u00ean v\u00f4 gi\u00e1 cho c\u00e1c Art Director, nh\u00e0 ti\u1ebfp th\u1ecb, nh\u00e0 thi\u1ebft k\u1ebf v\u00e0 b\u1ea5t k\u1ef3 ai quan t\u00e2m \u0111\u1ebfn s\u1ee9c m\u1ea1nh c\u1ee7a h\u00ecnh \u1ea3nh trong qu\u1ea3ng c\u00e1o.<\/p>\n\n\n\n\u0110\u1ecdc s\u00e1ch Art Direction – Art Director V\u00e0 H\u00e0nh Tr\u00ecnh \u0110\u1ecbnh H\u01b0\u1edbng H\u00ecnh \u1ea2nh Trong Chi\u1ebfn D\u1ecbch Qu\u1ea3ng C\u00e1o online mi\u1ec5n ph\u00ed ho\u1eb7c t\u1ea3i v\u1ec1 d\u01b0\u1edbi d\u1ea1ng File PDF theo h\u01b0\u1edbng d\u1eabn<\/strong><\/p>\n\n\n\n\u0110\u00e1nh gi\u00e1: 9\/10<\/strong><\/p>\n\n\n\n\u0110i\u1ec3m m\u1ea1nh<\/strong><\/p>\n\n\n\n\nH\u01b0\u1edbng d\u1eabn to\u00e0n di\u1ec7n v\u00e0 s\u00e2u s\u1eafc v\u1ec1 vai tr\u00f2 c\u1ee7a Art Director trong qu\u1ea3ng c\u00e1o.<\/li>\n\n\n\n Cung c\u1ea5p h\u01b0\u1edbng d\u1eabn t\u1eebng b\u01b0\u1edbc v\u1ec1 qu\u00e1 tr\u00ecnh s\u00e1ng t\u1ea1o, t\u1eeb ph\u00e1t tri\u1ec3n \u00fd t\u01b0\u1edfng \u0111\u1ebfn s\u1ea3n xu\u1ea5t.<\/li>\n\n\n\n Bao g\u1ed3m nhi\u1ec1u v\u00ed d\u1ee5 th\u1ef1c t\u1ebf v\u00e0 nghi\u00ean c\u1ee9u \u0111i\u1ec3n h\u00ecnh t\u1eeb c\u00e1c chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o th\u00e0nh c\u00f4ng.<\/li>\n\n\n\n Ng\u00f4n ng\u1eef r\u00f5 r\u00e0ng, s\u00fac t\u00edch v\u00e0 d\u1ec5 hi\u1ec3u.<\/li>\n<\/ul>\n\n\n\n\u0110i\u1ec3m y\u1ebfu<\/strong><\/p>\n\n\n\n\nC\u00f3 th\u1ec3 h\u01a1i d\u00e0i \u0111\u1ed1i v\u1edbi m\u1ed9t s\u1ed1 \u0111\u1ed9c gi\u1ea3.<\/li>\n\n\n\n M\u1ed9t s\u1ed1 v\u00ed d\u1ee5 c\u00f3 th\u1ec3 \u0111\u00e3 l\u1ed7i th\u1eddi, v\u00ec ng\u00e0nh qu\u1ea3ng c\u00e1o li\u00ean t\u1ee5c thay \u0111\u1ed5i.<\/li>\n<\/ul>\n\n\n\nM\u1eb7c d\u00f9 c\u00f3 th\u1ec3 h\u01a1i d\u00e0i \u0111\u1ed1i v\u1edbi m\u1ed9t s\u1ed1 \u0111\u1ed9c gi\u1ea3 v\u00e0 m\u1ed9t s\u1ed1 v\u00ed d\u1ee5 c\u00f3 th\u1ec3 \u0111\u00e3 l\u1ed7i th\u1eddi, nh\u01b0ng cu\u1ed1n s\u00e1ch v\u1eabn r\u1ea5t \u0111\u00e1ng \u0111\u1ecdc v\u00e0 d\u1ec5 d\u00e0ng \u0111\u01b0\u1ee3c x\u1ebfp h\u1ea1ng 9\/10<\/strong> .<\/p>\n\n\n\n“Art Direction – Art Director V\u00e0 H\u00e0nh Tr\u00ecnh \u0110\u1ecbnh H\u01b0\u1edbng H\u00ecnh \u1ea2nh Trong Chi\u1ebfn D\u1ecbch Qu\u1ea3ng C\u00e1o<\/strong>” c\u1ee7a Nik Mahon l\u00e0 m\u1ed9t cu\u1ed1n s\u00e1ch kh\u00f4ng th\u1ec3 b\u1ecf qua \u0111\u1ed1i v\u1edbi b\u1ea5t k\u1ef3 ai quan t\u00e2m \u0111\u1ebfn s\u1ee9c m\u1ea1nh c\u1ee7a h\u00ecnh \u1ea3nh trong qu\u1ea3ng c\u00e1o. L\u00e0 m\u1ed9t h\u01b0\u1edbng d\u1eabn to\u00e0n di\u1ec7n v\u00e0 s\u00e2u s\u1eafc v\u1ec1 vai tr\u00f2 c\u1ee7a Art Director, cu\u1ed1n s\u00e1ch cung c\u1ea5p c\u00e1i nh\u00ecn s\u00e2u s\u1eafc v\u1ec1 to\u00e0n b\u1ed9 qu\u00e1 tr\u00ecnh s\u00e1ng t\u1ea1o, t\u1eeb vi\u1ec7c ph\u00e1t tri\u1ec3n \u00fd t\u01b0\u1edfng ban \u0111\u1ea7u \u0111\u1ebfn vi\u1ec7c gi\u00e1m s\u00e1t s\u1ea3n xu\u1ea5t cu\u1ed1i c\u00f9ng.<\/p>\n\n\n\nMahon vi\u1ebft m\u1ed9t c\u00e1ch r\u00f5 r\u00e0ng, s\u00fac t\u00edch v\u00e0 d\u1ec5 hi\u1ec3u, khi\u1ebfn cu\u1ed1n s\u00e1ch tr\u1edf n\u00ean d\u1ec5 ti\u1ebfp c\u1eadn v\u1edbi \u0111\u1ed9c gi\u1ea3 \u1edf m\u1ecdi c\u1ea5p \u0111\u1ed9 kinh nghi\u1ec7m. \u00d4ng \u0111\u01b0a ra nhi\u1ec1u v\u00ed d\u1ee5 th\u1ef1c t\u1ebf v\u00e0 nghi\u00ean c\u1ee9u \u0111i\u1ec3n h\u00ecnh t\u1eeb c\u00e1c chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o th\u00e0nh c\u00f4ng, gi\u00fap minh h\u1ecda c\u00e1c nguy\u00ean t\u1eafc \u0111\u01b0\u1ee3c th\u1ea3o lu\u1eadn v\u00e0 cung c\u1ea5p nh\u1eefng hi\u1ec3u bi\u1ebft th\u1ef1c t\u1ebf v\u1ec1 c\u00e1ch \u00e1p d\u1ee5ng c\u00e1c l\u00fd thuy\u1ebft v\u00e0o c\u00e1c t\u00ecnh hu\u1ed1ng th\u1ef1c t\u1ebf.<\/p>\n\n\n\n
M\u1ed9t trong nh\u1eefng \u0111i\u1ec3m m\u1ea1nh ch\u00ednh c\u1ee7a cu\u1ed1n s\u00e1ch l\u00e0 s\u1ef1 t\u1eadp trung v\u00e0o s\u1ef1 h\u1ee3p t\u00e1c gi\u1eefa Art Director, copywriter v\u00e0 c\u00e1c th\u00e0nh vi\u00ean kh\u00e1c trong nh\u00f3m qu\u1ea3ng c\u00e1o. Mahon nh\u1ea5n m\u1ea1nh r\u1eb1ng qu\u1ea3ng c\u00e1o hi\u1ec7u qu\u1ea3 l\u00e0 k\u1ebft qu\u1ea3 c\u1ee7a s\u1ef1 h\u1ee3p t\u00e1c ch\u1eb7t ch\u1ebd gi\u1eefa t\u1ea5t c\u1ea3 c\u00e1c b\u00ean li\u00ean quan v\u00e0 \u00f4ng cung c\u1ea5p c\u00e1c l\u1eddi khuy\u00ean thi\u1ebft th\u1ef1c v\u1ec1 c\u00e1ch x\u00e2y d\u1ef1ng m\u1ed1i quan h\u1ec7 l\u00e0m vi\u1ec7c hi\u1ec7u qu\u1ea3.<\/p>\n\n\n\n
Cu\u1ed1n s\u00e1ch c\u0169ng bao g\u1ed3m m\u1ed9t ch\u01b0\u01a1ng tuy\u1ec7t v\u1eddi v\u1ec1 nhi\u1ebfp \u1ea3nh trong qu\u1ea3ng c\u00e1o, trong \u0111\u00f3 cung c\u1ea5p c\u00e1c k\u1ef9 thu\u1eadt \u0111\u1ec3 ch\u1ec9 \u0111\u1ea1o nhi\u1ebfp \u1ea3nh gia, t\u1ea1o d\u00e1ng cho ng\u01b0\u1eddi m\u1eabu v\u00e0 s\u1eed d\u1ee5ng \u00e1nh s\u00e1ng \u0111\u1ec3 t\u1ea1o ra nh\u1eefng h\u00ecnh \u1ea3nh h\u1ea5p d\u1eabn v\u00e0 c\u00f3 t\u00e1c \u0111\u1ed9ng. \u0110\u00e2y l\u00e0 m\u1ed9t ph\u1ea7n quan tr\u1ecdng c\u1ee7a cu\u1ed1n s\u00e1ch, v\u00ec nhi\u1ebfp \u1ea3nh \u0111\u00f3ng m\u1ed9t vai tr\u00f2 r\u1ea5t l\u1edbn trong qu\u1ea3ng c\u00e1o h\u00ecnh \u1ea3nh.<\/p>\n\n\n\n
\u0110\u1ed1i v\u1edbi nh\u1eefng ai mu\u1ed1n n\u00e2ng cao k\u1ef9 n\u0103ng Art Direction c\u1ee7a m\u00ecnh ho\u1eb7c hi\u1ec3u r\u00f5 h\u01a1n v\u1ec1 s\u1ee9c m\u1ea1nh c\u1ee7a h\u00ecnh \u1ea3nh trong qu\u1ea3ng c\u00e1o, t\u00f4i nhi\u1ec7t li\u1ec7t \u0111\u1ec1 xu\u1ea5t cu\u1ed1n s\u00e1ch n\u00e0y.<\/p>\n\n\n\n
Nh\u1eefng c\u00e2u n\u00f3i hay trong cu\u1ed1n s\u00e1ch:<\/strong><\/p>\n\n\n\n\n“M\u1ed9t h\u00ecnh \u1ea3nh m\u1ea1nh m\u1ebd c\u00f3 th\u1ec3 truy\u1ec1n t\u1ea3i m\u1ed9t th\u00f4ng \u0111i\u1ec7p m\u00e0 h\u00e0ng ng\u00e0n t\u1eeb kh\u00f4ng th\u1ec3 di\u1ec5n \u0111\u1ea1t.”<\/li>\n\n\n\n “Vai tr\u00f2 c\u1ee7a Art Director l\u00e0 bi\u1ebfn \u00fd t\u01b0\u1edfng th\u00e0nh h\u00ecnh \u1ea3nh, truy\u1ec1n t\u1ea3i th\u00f4ng \u0111i\u1ec7p c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u v\u00e0 thu h\u00fat s\u1ef1 ch\u00fa \u00fd c\u1ee7a kh\u00e1n gi\u1ea3.”<\/li>\n\n\n\n “S\u1ef1 h\u1ee3p t\u00e1c l\u00e0 ch\u00eca kh\u00f3a \u0111\u1ec3 t\u1ea1o ra qu\u1ea3ng c\u00e1o hi\u1ec7u qu\u1ea3. Art Director ph\u1ea3i l\u00e0m vi\u1ec7c ch\u1eb7t ch\u1ebd v\u1edbi copywriter, nhi\u1ebfp \u1ea3nh gia v\u00e0 c\u00e1c th\u00e0nh vi\u00ean kh\u00e1c trong nh\u00f3m \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o t\u00ednh nh\u1ea5t qu\u00e1n v\u00e0 hi\u1ec7u qu\u1ea3 c\u1ee7a chi\u1ebfn d\u1ecbch.”<\/li>\n\n\n\n “\u0110\u1eebng ng\u1ea1i th\u1eed nghi\u1ec7m v\u00e0 ph\u00e1 v\u1ee1 c\u00e1c quy t\u1eafc. Qu\u1ea3ng c\u00e1o tuy\u1ec7t v\u1eddi th\u01b0\u1eddng xu\u1ea5t ph\u00e1t t\u1eeb nh\u1eefng \u00fd t\u01b0\u1edfng \u0111\u1ed9c \u0111\u00e1o v\u00e0 t\u00e1o b\u1ea1o.”<\/li>\n\n\n\n “H\u00e3y lu\u00f4n h\u1ecdc h\u1ecfi v\u00e0 ph\u00e1t tri\u1ec3n. Ng\u00e0nh qu\u1ea3ng c\u00e1o li\u00ean t\u1ee5c thay \u0111\u1ed5i, v\u00ec v\u1eady \u0111i\u1ec1u quan tr\u1ecdng l\u00e0 ph\u1ea3i c\u1eadp nh\u1eadt c\u00e1c xu h\u01b0\u1edbng v\u00e0 k\u1ef9 thu\u1eadt m\u1edbi nh\u1ea5t.”<\/li>\n<\/ol>\n\n\n\nB\u00e0i h\u1ecdc r\u00fat ra \u0111\u01b0\u1ee3c t\u1eeb cu\u1ed1n s\u00e1ch:<\/strong><\/p>\n\n\n\n\nH\u00ecnh \u1ea3nh \u0111\u00f3ng m\u1ed9t vai tr\u00f2 quan tr\u1ecdng trong qu\u1ea3ng c\u00e1o v\u00e0 c\u00f3 th\u1ec3 truy\u1ec1n t\u1ea3i th\u00f4ng \u0111i\u1ec7p m\u1ea1nh m\u1ebd h\u01a1n nhi\u1ec1u so v\u1edbi v\u0103n b\u1ea3n.<\/li>\n\n\n\n Art Director c\u00f3 tr\u00e1ch nhi\u1ec7m bi\u1ebfn \u00fd t\u01b0\u1edfng th\u00e0nh h\u00ecnh \u1ea3nh v\u00e0 \u0111\u1ea3m b\u1ea3o r\u1eb1ng h\u00ecnh \u1ea3nh \u0111\u00f3 ph\u00f9 h\u1ee3p v\u1edbi th\u00f4ng \u0111i\u1ec7p th\u01b0\u01a1ng hi\u1ec7u v\u00e0 thu h\u00fat s\u1ef1 ch\u00fa \u00fd c\u1ee7a kh\u00e1n gi\u1ea3.<\/li>\n\n\n\n S\u1ef1 h\u1ee3p t\u00e1c l\u00e0 r\u1ea5t quan tr\u1ecdng trong qu\u00e1 tr\u00ecnh s\u00e1ng t\u1ea1o qu\u1ea3ng c\u00e1o v\u00e0 t\u1ea5t c\u1ea3 c\u00e1c th\u00e0nh vi\u00ean trong nh\u00f3m ph\u1ea3i l\u00e0m vi\u1ec7c c\u00f9ng nhau \u0111\u1ec3 t\u1ea1o ra m\u1ed9t chi\u1ebfn d\u1ecbch hi\u1ec7u qu\u1ea3.<\/li>\n\n\n\n \u0110\u1ed5i m\u1edbi v\u00e0 th\u1eed nghi\u1ec7m l\u00e0 \u0111i\u1ec1u c\u1ea7n thi\u1ebft \u0111\u1ec3 t\u1ea1o ra qu\u1ea3ng c\u00e1o tuy\u1ec7t v\u1eddi v\u00e0 kh\u00f4ng n\u00ean ng\u1ea1i ph\u00e1 v\u1ee1 c\u00e1c quy t\u1eafc.<\/li>\n\n\n\n Ng\u00e0nh qu\u1ea3ng c\u00e1o li\u00ean t\u1ee5c thay \u0111\u1ed5i v\u00e0 \u0111i\u1ec1u quan tr\u1ecdng l\u00e0 ph\u1ea3i c\u1eadp nh\u1eadt c\u00e1c xu h\u01b0\u1edbng v\u00e0 k\u1ef9 thu\u1eadt m\u1edbi nh\u1ea5t \u0111\u1ec3 duy tr\u00ec s\u1ef1 ph\u00f9 h\u1ee3p.<\/li>\n<\/ol>\n","protected":false},"excerpt":{"rendered":"Gi\u1edbi thi\u1ec7u s\u00e1ch Art Direction – Art Director V\u00e0 H\u00e0nh Tr\u00ecnh \u0110\u1ecbnh H\u01b0\u1edbng H\u00ecnh \u1ea2nh Trong Chi\u1ebfn D\u1ecbch Qu\u1ea3ng C\u00e1o “Art Direction – Art Director V\u00e0 H\u00e0nh Tr\u00ecnh \u0110\u1ecbnh H\u01b0\u1edbng H\u00ecnh \u1ea2nh Trong Chi\u1ebfn D\u1ecbch Qu\u1ea3ng C\u00e1o” c\u1ee7a Nik Mahon l\u00e0 m\u1ed9t h\u01b0\u1edbng d\u1eabn to\u00e0n di\u1ec7n v\u1ec1 vai tr\u00f2 quan tr\u1ecdng c\u1ee7a Art Director trong…<\/p>\n","protected":false},"author":2,"featured_media":4632,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[333,469],"tags":[],"class_list":["post-4633","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-kinh-te","category-marketing-ban-hang"],"yoast_head":"\n
Art Direction - Art Director V\u00e0 H\u00e0nh Tr\u00ecnh \u0110\u1ecbnh H\u01b0\u1edbng H\u00ecnh \u1ea2nh Trong Chi\u1ebfn D\u1ecbch Qu\u1ea3ng C\u00e1o - \u0110\u1ecdc online & Pdf<\/title>\n<meta name=\"description\" content=\""Art Direction" c\u1ee7a Nik Mahon l\u00e0 m\u1ed9t cu\u1ed1n s\u00e1ch kh\u00f4ng th\u1ec3 b\u1ecf qua \u0111\u1ed1i v\u1edbi b\u1ea5t k\u1ef3 ai quan t\u00e2m \u0111\u1ebfn s\u1ee9c m\u1ea1nh c\u1ee7a h\u00ecnh \u1ea3nh trong qu\u1ea3ng c\u00e1o\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/cunghocvui.com\/book\/art-direction-art-director-va-hanh-trinh-dinh-huong-hinh-anh-trong-chien-dich-quang-cao\/\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Art Direction - Art Director V\u00e0 H\u00e0nh Tr\u00ecnh \u0110\u1ecbnh H\u01b0\u1edbng 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