{"id":4459,"date":"2024-04-09T06:40:29","date_gmt":"2024-04-09T06:40:29","guid":{"rendered":"https:\/\/cunghocvui.com\/book\/?p=4459"},"modified":"2024-04-09T06:40:36","modified_gmt":"2024-04-09T06:40:36","slug":"lam-chu-nghe-thuat-ban-hang","status":"publish","type":"post","link":"https:\/\/cunghocvui.com\/book\/lam-chu-nghe-thuat-ban-hang\/","title":{"rendered":"L\u00e0m Ch\u1ee7 Ngh\u1ec7 Thu\u1eadt B\u00e1n H\u00e0ng"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\"><br>Gi\u1edbi thi\u1ec7u s\u00e1ch L\u00e0m Ch\u1ee7 Ngh\u1ec7 Thu\u1eadt B\u00e1n H\u00e0ng<\/h2>\n\n\n\n<p>&#8220;<strong>L\u00e0m Ch\u1ee7 Ngh\u1ec7 Thu\u1eadt B\u00e1n H\u00e0ng<\/strong>&#8221; c\u1ee7a Tom Hopkins l\u00e0 m\u1ed9t cu\u1ed1n s\u00e1ch h\u01b0\u1edbng d\u1eabn to\u00e0n di\u1ec7n v\u1ec1 c\u00e1c k\u1ef9 thu\u1eadt b\u00e1n h\u00e0ng hi\u1ec7u qu\u1ea3. Cu\u1ed1n s\u00e1ch cung c\u1ea5p m\u1ed9t l\u1ed9 tr\u00ecnh t\u1eebng b\u01b0\u1edbc \u0111\u1ec3 c\u00e1c chuy\u00ean gia b\u00e1n h\u00e0ng \u1edf m\u1ecdi c\u1ea5p \u0111\u1ed9 c\u1ea3i thi\u1ec7n k\u1ef9 n\u0103ng c\u1ee7a h\u1ecd v\u00e0 \u0111\u1ea1t \u0111\u01b0\u1ee3c th\u00e0nh c\u00f4ng l\u1edbn h\u01a1n.<\/p>\n\n\n\n<p>\u0110\u01b0\u1ee3c vi\u1ebft b\u1edfi m\u1ed9t trong nh\u1eefng chuy\u00ean gia b\u00e1n h\u00e0ng h\u00e0ng \u0111\u1ea7u th\u1ebf gi\u1edbi, cu\u1ed1n s\u00e1ch n\u00e0y d\u1ef1a tr\u00ean kinh nghi\u1ec7m th\u1ef1c t\u1ebf v\u00e0 hi\u1ec3u bi\u1ebft s\u00e2u s\u1eafc v\u1ec1 ng\u00e0nh b\u00e1n h\u00e0ng. Th\u00f4ng qua c\u00e1c v\u00ed d\u1ee5 th\u1ef1c t\u1ebf, nghi\u00ean c\u1ee9u tr\u01b0\u1eddng h\u1ee3p v\u00e0 c\u00e1c b\u00e0i t\u1eadp th\u1ef1c h\u00e0nh, Hopkins ch\u1ec9 ra c\u00e1ch ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng, x\u00e2y d\u1ef1ng m\u1ed1i quan h\u1ec7, x\u00e1c \u0111\u1ecbnh nhu c\u1ea7u v\u00e0 \u0111\u00f3ng giao d\u1ecbch.<\/p>\n\n\n\n<p>&#8220;<strong>L\u00e0m Ch\u1ee7 Ngh\u1ec7 Thu\u1eadt B\u00e1n H\u00e0ng<\/strong>&#8221; l\u00e0 m\u1ed9t t\u00e0i nguy\u00ean v\u00f4 gi\u00e1 cho b\u1ea5t k\u1ef3 ai mu\u1ed1n n\u00e2ng cao s\u1ef1 nghi\u1ec7p b\u00e1n h\u00e0ng c\u1ee7a m\u00ecnh. Cu\u1ed1n s\u00e1ch n\u00e0y cung c\u1ea5p c\u00e1c chi\u1ebfn l\u01b0\u1ee3c \u0111\u00e3 \u0111\u01b0\u1ee3c ch\u1ee9ng minh, c\u00e1c k\u1ef9 thu\u1eadt th\u1ef1c t\u1ebf v\u00e0 ngu\u1ed3n c\u1ea3m h\u1ee9ng \u0111\u1ec3 gi\u00fap ng\u01b0\u1eddi b\u00e1n h\u00e0ng \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau c\u1ee7a h\u1ecd v\u00e0 \u0111\u1ea1t \u0111\u01b0\u1ee3c th\u00e0nh c\u00f4ng v\u01b0\u1ee3t tr\u1ed9i.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><br>V\u1ec1 t\u00e1c gi\u1ea3 Tom Hopkins<\/h2>\n\n\n\n<p>Tom Hopkins l\u00e0 m\u1ed9t huy\u1ec1n tho\u1ea1i trong ng\u00e0nh b\u00e1n h\u00e0ng, \u0111\u01b0\u1ee3c c\u00f4ng nh\u1eadn l\u00e0 m\u1ed9t trong nh\u1eefng chuy\u00ean gia b\u00e1n h\u00e0ng h\u00e0ng \u0111\u1ea7u th\u1ebf gi\u1edbi. \u00d4ng \u0111\u00e3 \u0111\u00e0o t\u1ea1o h\u01a1n 1 tri\u1ec7u ng\u01b0\u1eddi b\u00e1n h\u00e0ng tr\u00ean kh\u1eafp th\u1ebf gi\u1edbi v\u00e0 \u0111\u00e3 b\u00e1n \u0111\u01b0\u1ee3c h\u01a1n 600 tri\u1ec7u \u0111\u00f4 la trong s\u1ef1 nghi\u1ec7p c\u1ee7a m\u00ecnh. Hopkins l\u00e0 t\u00e1c gi\u1ea3 c\u1ee7a 19 cu\u1ed1n s\u00e1ch b\u00e1n ch\u1ea1y nh\u1ea5t v\u1ec1 b\u00e1n h\u00e0ng v\u00e0 l\u00e0 ng\u01b0\u1eddi s\u00e1ng l\u1eadp c\u1ee7a Tom Hopkins International, m\u1ed9t c\u00f4ng ty \u0111\u00e0o t\u1ea1o b\u00e1n h\u00e0ng h\u00e0ng \u0111\u1ea7u.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><br>Th\u00f4ng tin s\u00e1ch L\u00e0m Ch\u1ee7 Ngh\u1ec7 Thu\u1eadt B\u00e1n H\u00e0ng<\/h2>\n\n\n\n<figure class=\"wp-block-table\"><table><thead><tr><th><strong>Th\u00f4ng tin<\/strong><\/th><th><strong>Chi ti\u1ebft<\/strong><\/th><\/tr><\/thead><tbody><tr><td><strong>T\u00ean s\u00e1ch<\/strong><\/td><td>L\u00e0m Ch\u1ee7 Ngh\u1ec7 Thu\u1eadt B\u00e1n H\u00e0ng<\/td><\/tr><tr><td><strong>T\u00e1c gi\u1ea3<\/strong><\/td><td>Tom Hopkins<\/td><\/tr><tr><td><strong>Th\u1ec3 lo\u1ea1i<\/strong><\/td><td>H\u01b0\u1edbng d\u1eabn b\u00e1n h\u00e0ng<\/td><\/tr><tr><td><strong>S\u1ed1 trang<\/strong><\/td><td>216<\/td><\/tr><tr><td><strong>N\u0103m xu\u1ea5t b\u1ea3n<\/strong><\/td><td>2017<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><br>T\u00f3m t\u1eaft n\u1ed9i dung s\u00e1ch L\u00e0m Ch\u1ee7 Ngh\u1ec7 Thu\u1eadt B\u00e1n H\u00e0ng<\/h2>\n\n\n\n<p><br>Trong &#8220;<strong>L\u00e0m ch\u1ee7 ngh\u1ec7 thu\u1eadt b\u00e1n h\u00e0ng<\/strong>&#8220;, b\u1ea1n s\u1ebd kh\u00e1m ph\u00e1 \u0111\u01b0\u1ee3c nhi\u1ec1u gi\u1ea3i ph\u00e1p cho nh\u1eefng th\u00e1ch th\u1ee9c trong c\u00f4ng vi\u1ec7c b\u00e1n h\u00e0ng v\u00e0 giao d\u1ecbch c\u1ee7a m\u00ecnh. B\u1ea1n s\u1ebd nh\u1eadn ra r\u1eb1ng \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh kh\u00f4ng ch\u1ec9 l\u00e0 nh\u1eefng ng\u01b0\u1eddi m\u00e0 b\u1ea1n \u0111\u00e3 ngh\u0129. B\u1ea1n c\u0169ng s\u1ebd hi\u1ec3u \u0111\u01b0\u1ee3c t\u1ea1i sao kh\u00f4ng n\u00ean ch\u1ea5p nh\u1eadn &#8220;kh\u00f4ng&#8221; t\u1eeb ng\u01b0\u1eddi kh\u00f4ng th\u1ec3 \u0111\u1ed3ng \u00fd v\u00e0 t\u1ea1i sao kh\u00f4ng th\u1ec3 ch\u1ec9 ng\u1ed3i y\u00ean trong v\u0103n ph\u00f2ng m\u00e0 hy v\u1ecdng b\u00e1n \u0111\u01b0\u1ee3c h\u00e0ng h\u00f3a. Cu\u1ed1n s\u00e1ch s\u1ebd gi\u00fap b\u1ea1n h\u1ecdc c\u00e1ch chi\u1ebfn th\u1eafng \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh, v\u01b0\u01a1n l\u00ean tr\u00ean \u0111\u00e1m \u0111\u00f4ng, v\u00e0 quan tr\u1ecdng nh\u1ea5t l\u00e0 kh\u00e1m ph\u00e1 b\u00ed quy\u1ebft thuy\u1ebft ph\u1ee5c v\u00e0 thu h\u00fat kh\u00e1ch h\u00e0ng \u0111\u1ebfn s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n.<\/p>\n\n\n\n<p>Theo Tom Hopkins, \u0111\u1ec3 th\u00e0nh th\u1ea1o ngh\u1ec7 thu\u1eadt b\u00e1n h\u00e0ng, b\u1ea1n c\u1ea7n trang b\u1ecb cho kh\u00e1ch h\u00e0ng ki\u1ebfn th\u1ee9c, s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 v\u00e0 m\u1ed1i quan h\u1ec7 c\u00e1 nh\u00e2n m\u00e0 h\u1ecd mong mu\u1ed1n tr\u01b0\u1edbc, trong v\u00e0 sau khi ho\u00e0n t\u1ea5t giao d\u1ecbch. \u0110\u00f3 l\u00e0 ch\u00eca kh\u00f3a th\u00e0nh c\u00f4ng, gi\u00fap b\u1ea1n kh\u00f4ng ch\u1ec9 t\u1ed3n t\u1ea1i v\u00e0 ph\u00e1t tri\u1ec3n trong ng\u00e0nh m\u00e0 c\u00f2n \u0111\u1ea1t \u0111\u01b0\u1ee3c nhi\u1ec1u th\u00e0nh t\u1ef1u. C\u00f4ng c\u1ee5 n\u00e0y s\u1ebd gi\u00fap b\u1ea1n v\u01b0\u1ee3t qua nh\u1eefng th\u1eed th\u00e1ch v\u00e0 ph\u00e1t tri\u1ec3n k\u1ef9 n\u0103ng b\u00e1n h\u00e0ng \u0111\u00e1ng tin c\u1eady. &#8220;<strong>L\u00e0m ch\u1ee7 ngh\u1ec7 thu\u1eadt b\u00e1n h\u00e0ng<\/strong>&#8221; kh\u00f4ng ch\u1ec9 l\u00e0 m\u1ed9t cu\u1ed1n s\u00e1ch kinh \u0111i\u1ec3n m\u00e0 c\u00f2n l\u00e0 c\u00f4ng c\u1ee5 h\u1eefu \u00edch \u0111\u1ec3 b\u1ea1n tr\u1edf th\u00e0nh m\u1ed9t ng\u01b0\u1eddi b\u00e1n h\u00e0ng th\u00e0nh c\u00f4ng v\u00e0 ch\u1ee7 \u0111\u1ed9ng. H\u00e3y s\u1eed d\u1ee5ng n\u00f3 nh\u01b0 m\u1ed9t ngu\u1ed3n th\u00f4ng tin qu\u00fd gi\u00e1, m\u1ed9t h\u01b0\u1edbng d\u1eabn v\u00e0 ngu\u1ed3n \u0111\u1ed9ng vi\u00ean \u0111\u1ec3 ti\u1ebfn xa h\u01a1n trong s\u1ef1 nghi\u1ec7p c\u1ee7a m\u00ecnh.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><br>\u0110\u1ecdc v\u00e0 t\u1ea3i s\u00e1ch L\u00e0m Ch\u1ee7 Ngh\u1ec7 Thu\u1eadt B\u00e1n H\u00e0ng (PDF)<\/h2>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/cdn0.fahasa.com\/media\/flashmagazine\/images\/page_images\/lam_chu_nghe_thuat_ban_hang_tai_ban_2022\/2022_11_16_15_14_48_2-390x510.gif\" alt=\"L\u00e0m Ch\u1ee7 Ngh\u1ec7 Thu\u1eadt B\u00e1n H\u00e0ng\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/cdn0.fahasa.com\/media\/flashmagazine\/images\/page_images\/lam_chu_nghe_thuat_ban_hang_tai_ban_2022\/2022_11_16_15_14_48_3-390x510.gif\" alt=\"L\u00e0m Ch\u1ee7 Ngh\u1ec7 Thu\u1eadt B\u00e1n H\u00e0ng\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/cdn0.fahasa.com\/media\/flashmagazine\/images\/page_images\/lam_chu_nghe_thuat_ban_hang_tai_ban_2022\/2022_11_16_15_14_48_4-390x510.gif\" alt=\"L\u00e0m Ch\u1ee7 Ngh\u1ec7 Thu\u1eadt B\u00e1n H\u00e0ng\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/cdn0.fahasa.com\/media\/flashmagazine\/images\/page_images\/lam_chu_nghe_thuat_ban_hang_tai_ban_2022\/2022_11_16_15_14_48_5-390x510.gif\" alt=\"L\u00e0m Ch\u1ee7 Ngh\u1ec7 Thu\u1eadt B\u00e1n H\u00e0ng\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/cdn0.fahasa.com\/media\/flashmagazine\/images\/page_images\/lam_chu_nghe_thuat_ban_hang_tai_ban_2022\/2022_11_16_15_14_48_6-390x510.gif\" alt=\"L\u00e0m Ch\u1ee7 Ngh\u1ec7 Thu\u1eadt B\u00e1n H\u00e0ng\"\/><\/figure>\n\n\n\n<p><strong>\u0110\u1ecdc s\u00e1ch L\u00e0m Ch\u1ee7 Ngh\u1ec7 Thu\u1eadt B\u00e1n H\u00e0ng online mi\u1ec5n ph\u00ed ho\u1eb7c t\u1ea3i v\u1ec1 d\u01b0\u1edbi d\u1ea1ng File PDF theo h\u01b0\u1edbng d\u1eabn<\/strong><\/p>\n\n\n\n<div class=\"wp-block-button has-custom-font-size has-medium-font-size\" style=\"text-align: center;\"><button class=\"wp-block-button__link has-background-color has-luminous-vivid-orange-background-color has-text-color has-background has-link-color wp-element-button\"><br>Download<br><\/button><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><br>Audio S\u00e1ch L\u00e0m Ch\u1ee7 Ngh\u1ec7 Thu\u1eadt B\u00e1n H\u00e0ng<\/h2>\n\n\n\n<p>Nghe s\u00e1ch n\u00f3i <strong>L\u00e0m Ch\u1ee7 Ngh\u1ec7 Thu\u1eadt B\u00e1n H\u00e0ng<\/strong> t\u1ea1i \u0111\u00e2y<\/p>\n\n\n\n<p><iframe loading=\"lazy\" title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/8zitBtvEfUE\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><br>(Review) \u0110\u00e1nh gi\u00e1 n\u1ed9i dung v\u00e0 H\u00ecnh th\u1ee9c<\/h2>\n\n\n\n<p>\u0110\u00e1nh gi\u00e1: <strong>9\/10<\/strong><\/p>\n\n\n\n<p><strong>Chi ti\u1ebft \u0111\u00e1nh gi\u00e1:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>N\u1ed9i dung:<\/strong> Cu\u1ed1n s\u00e1ch cung c\u1ea5p m\u1ed9t l\u1ed9 tr\u00ecnh to\u00e0n di\u1ec7n v\u00e0 th\u1ef1c t\u1ebf v\u1ec1 c\u00e1c k\u1ef9 thu\u1eadt b\u00e1n h\u00e0ng hi\u1ec7u qu\u1ea3, bao g\u1ed3m l\u1eadp k\u1ebf ho\u1ea1ch, ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng, x\u00e2y d\u1ef1ng m\u1ed1i quan h\u1ec7, x\u00e1c \u0111\u1ecbnh nhu c\u1ea7u, \u0111\u00e0m ph\u00e1n v\u00e0 \u0111\u00f3ng giao d\u1ecbch. N\u1ed9i dung \u0111\u01b0\u1ee3c tr\u00ecnh b\u00e0y r\u00f5 r\u00e0ng, s\u00fac t\u00edch v\u00e0 d\u1ef1a tr\u00ean kinh nghi\u1ec7m th\u1ef1c t\u1ebf c\u1ee7a t\u00e1c gi\u1ea3.<\/li>\n\n\n\n<li><strong>T\u00ednh th\u1ef1c t\u1ebf:<\/strong> C\u00e1c chi\u1ebfn l\u01b0\u1ee3c v\u00e0 k\u1ef9 thu\u1eadt \u0111\u01b0\u1ee3c tr\u00ecnh b\u00e0y trong s\u00e1ch c\u00f3 th\u1ec3 \u00e1p d\u1ee5ng \u0111\u01b0\u1ee3c v\u00e0o nhi\u1ec1u t\u00ecnh hu\u1ed1ng b\u00e1n h\u00e0ng kh\u00e1c nhau. Hopkins cung c\u1ea5p c\u00e1c v\u00ed d\u1ee5 th\u1ef1c t\u1ebf, nghi\u00ean c\u1ee9u tr\u01b0\u1eddng h\u1ee3p v\u00e0 c\u00e1c b\u00e0i t\u1eadp th\u1ef1c h\u00e0nh \u0111\u1ec3 gi\u00fap ng\u01b0\u1eddi \u0111\u1ecdc hi\u1ec3u v\u00e0 \u00e1p d\u1ee5ng c\u00e1c nguy\u00ean t\u1eafc \u0111\u01b0\u1ee3c n\u00eau.<\/li>\n\n\n\n<li><strong>T\u00ednh to\u00e0n di\u1ec7n:<\/strong> Cu\u1ed1n s\u00e1ch bao g\u1ed3m t\u1ea5t c\u1ea3 c\u00e1c kh\u00eda c\u1ea1nh thi\u1ebft y\u1ebfu c\u1ee7a qu\u00e1 tr\u00ecnh b\u00e1n h\u00e0ng, t\u1eeb l\u1eadp k\u1ebf ho\u1ea1ch v\u00e0 ti\u1ebfp c\u1eadn \u0111\u1ebfn \u0111\u00e0m ph\u00e1n v\u00e0 \u0111\u00f3ng giao d\u1ecbch. N\u00f3 cung c\u1ea5p m\u1ed9t c\u00e1i nh\u00ecn to\u00e0n di\u1ec7n v\u1ec1 c\u00e1c k\u1ef9 n\u0103ng v\u00e0 ki\u1ebfn \u200b\u200bth\u1ee9c c\u1ea7n thi\u1ebft \u0111\u1ec3 tr\u1edf th\u00e0nh m\u1ed9t ng\u01b0\u1eddi b\u00e1n h\u00e0ng th\u00e0nh c\u00f4ng.<\/li>\n\n\n\n<li><strong>Phong c\u00e1ch vi\u1ebft:<\/strong> Hopkins c\u00f3 m\u1ed9t phong c\u00e1ch vi\u1ebft h\u1ea5p d\u1eabn v\u00e0 truy\u1ec1n c\u1ea3m h\u1ee9ng. \u00d4ng s\u1eed d\u1ee5ng c\u00e1c giai tho\u1ea1i, c\u00e2u chuy\u1ec7n v\u00e0 v\u00ed d\u1ee5 \u0111\u1ec3 minh h\u1ecda c\u00e1c \u0111i\u1ec3m c\u1ee7a m\u00ecnh, khi\u1ebfn cu\u1ed1n s\u00e1ch tr\u1edf n\u00ean d\u1ec5 \u0111\u1ecdc v\u00e0 th\u00fa v\u1ecb.<\/li>\n\n\n\n<li><strong>T\u00ednh m\u1edbi:<\/strong> M\u1eb7c d\u00f9 c\u00e1c nguy\u00ean t\u1eafc b\u00e1n h\u00e0ng c\u01a1 b\u1ea3n v\u1eabn gi\u1eef nguy\u00ean theo th\u1eddi gian, Hopkins c\u0169ng \u0111\u1ec1 c\u1eadp \u0111\u1ebfn nh\u1eefng xu h\u01b0\u1edbng v\u00e0 c\u00f4ng ngh\u1ec7 m\u1edbi nh\u1ea5t trong ng\u00e0nh b\u00e1n h\u00e0ng. \u0110i\u1ec1u n\u00e0y gi\u00fap cu\u1ed1n s\u00e1ch v\u1eabn c\u00f3 li\u00ean quan v\u00e0 h\u1eefu \u00edch trong m\u00f4i tr\u01b0\u1eddng kinh doanh hi\u1ec7n \u0111\u1ea1i.<\/li>\n<\/ul>\n\n\n\n<p><strong>\u0110i\u1ec3m tr\u1eeb nh\u1ecf:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>M\u1ed9t s\u1ed1 ng\u01b0\u1eddi c\u00f3 th\u1ec3 th\u1ea5y phong c\u00e1ch vi\u1ebft c\u1ee7a Hopkins h\u01a1i c\u01b0\u1eddng \u0111i\u1ec7u ho\u1eb7c mang t\u00ednh th\u00fac \u0111\u1ea9y qu\u00e1 m\u1ee9c.<\/li>\n\n\n\n<li>Cu\u1ed1n s\u00e1ch t\u1eadp trung ch\u1ee7 y\u1ebfu v\u00e0o c\u00e1c k\u1ef9 thu\u1eadt b\u00e1n h\u00e0ng, nh\u01b0ng l\u1ea1i \u00edt \u0111\u1ec1 c\u1eadp \u0111\u1ebfn vai tr\u00f2 c\u1ee7a \u0111\u1ea1o \u0111\u1ee9c v\u00e0 t\u00ednh to\u00e0n v\u1eb9n trong b\u00e1n h\u00e0ng.<\/li>\n<\/ul>\n\n\n\n<p>Nh\u00ecn chung, &#8220;<strong>L\u00e0m Ch\u1ee7 Ngh\u1ec7 Thu\u1eadt B\u00e1n H\u00e0ng<\/strong>&#8221; l\u00e0 m\u1ed9t t\u00e0i nguy\u00ean tuy\u1ec7t v\u1eddi cho b\u1ea5t k\u1ef3 ai mu\u1ed1n c\u1ea3i thi\u1ec7n k\u1ef9 n\u0103ng b\u00e1n h\u00e0ng c\u1ee7a m\u00ecnh. Cu\u1ed1n s\u00e1ch cung c\u1ea5p m\u1ed9t l\u1ed9 tr\u00ecnh to\u00e0n di\u1ec7n, c\u00e1c chi\u1ebfn l\u01b0\u1ee3c \u0111\u00e3 \u0111\u01b0\u1ee3c ch\u1ee9ng minh v\u00e0 ngu\u1ed3n c\u1ea3m h\u1ee9ng \u0111\u1ec3 gi\u00fap ng\u01b0\u1eddi b\u00e1n h\u00e0ng \u0111\u1ea1t \u0111\u01b0\u1ee3c th\u00e0nh c\u00f4ng v\u01b0\u1ee3t tr\u1ed9i.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><br>C\u1ea3m nh\u1eadn c\u00e1 nh\u00e2n<\/h2>\n\n\n\n<p>Cu\u1ed1n s\u00e1ch &#8220;<strong>L\u00e0m ch\u1ee7 ngh\u1ec7 thu\u1eadt b\u00e1n h\u00e0ng<\/strong>&#8221; c\u1ee7a Tom Hopkins mang l\u1ea1i cho t\u00f4i m\u1ed9t c\u1ea3m nh\u1eadn r\u1ea5t t\u00edch c\u1ef1c v\u00e0 h\u1eefu \u00edch v\u1ec1 l\u0129nh v\u1ef1c b\u00e1n h\u00e0ng. \u0110\u1ea7u ti\u00ean, n\u00f3 \u0111\u00e3 gi\u00fap t\u00f4i nh\u00ecn nh\u1eadn \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh v\u00e0 th\u00e1ch th\u1ee9c trong c\u00f4ng vi\u1ec7c b\u00e1n h\u00e0ng m\u1ed9t c\u00e1ch to\u00e0n di\u1ec7n h\u01a1n. Thay v\u00ec ch\u1ec9 t\u1eadp trung v\u00e0o nh\u1eefng ng\u01b0\u1eddi \u0111ang ho\u1ea1t \u0111\u1ed9ng tr\u1ef1c ti\u1ebfp trong ng\u00e0nh c\u1ee7a m\u00ecnh, t\u00f4i \u0111\u00e3 hi\u1ec3u r\u1eb1ng m\u1ecdi ng\u01b0\u1eddi v\u00e0 m\u1ecdi t\u00ecnh hu\u1ed1ng \u0111\u1ec1u c\u00f3 th\u1ec3 tr\u1edf th\u00e0nh \u0111\u1ed1i th\u1ee7 ho\u1eb7c c\u01a1 h\u1ed9i cho s\u1ef1 th\u00e0nh c\u00f4ng c\u1ee7a m\u00ecnh.<\/p>\n\n\n\n<p>Cu\u1ed1n s\u00e1ch c\u0169ng \u0111\u00e3 gi\u00fap t\u00f4i nh\u1eadn ra t\u1ea7m quan tr\u1ecdng c\u1ee7a vi\u1ec7c hi\u1ec3u r\u00f5 nhu c\u1ea7u v\u00e0 mong mu\u1ed1n c\u1ee7a kh\u00e1ch h\u00e0ng. Vi\u1ec7c trang b\u1ecb h\u1ecd kh\u00f4ng ch\u1ec9 ki\u1ebfn th\u1ee9c v\u1ec1 s\u1ea3n ph\u1ea9m m\u00e0 c\u00f2n v\u1ec1 d\u1ecbch v\u1ee5 v\u00e0 m\u1ed1i quan h\u1ec7 c\u00e1 nh\u00e2n l\u00e0 ch\u00eca kh\u00f3a \u0111\u1ec3 t\u1ea1o ra m\u1ed9t tr\u1ea3i nghi\u1ec7m mua s\u1eafm \u0111\u00e1ng nh\u1edb v\u00e0 thu h\u00fat kh\u00e1ch h\u00e0ng quay l\u1ea1i l\u1ea7n sau.<\/p>\n\n\n\n<p>Nh\u1eefng k\u1ef9 n\u0103ng v\u00e0 chi\u1ebfn l\u01b0\u1ee3c m\u00e0 Tom Hopkins chia s\u1ebb trong cu\u1ed1n s\u00e1ch \u0111\u00e3 gi\u00fap t\u00f4i c\u1ea3i thi\u1ec7n hi\u1ec7u su\u1ea5t l\u00e0m vi\u1ec7c v\u00e0 \u0111\u1ea1t \u0111\u01b0\u1ee3c c\u00e1c m\u1ee5c ti\u00eau b\u00e1n h\u00e0ng m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3 h\u01a1n. T\u00f4i c\u1ea3m th\u1ea5y t\u1ef1 tin h\u01a1n trong vi\u1ec7c ti\u1ebfp c\u1eadn v\u00e0 thuy\u1ebft ph\u1ee5c kh\u00e1ch h\u00e0ng, v\u00e0 c\u1ea3m th\u1ea5y m\u00ecnh c\u00f3 \u0111\u1ee7 n\u1ec1n t\u1ea3ng \u0111\u1ec3 ph\u00e1t tri\u1ec3n s\u1ef1 nghi\u1ec7p trong l\u0129nh v\u1ef1c b\u00e1n h\u00e0ng.<\/p>\n\n\n\n<p>T\u00f3m l\u1ea1i, &#8220;<strong>L\u00e0m ch\u1ee7 ngh\u1ec7 thu\u1eadt b\u00e1n h\u00e0ng<\/strong>&#8221; kh\u00f4ng ch\u1ec9 l\u00e0 m\u1ed9t cu\u1ed1n s\u00e1ch h\u1eefu \u00edch m\u00e0 c\u00f2n l\u00e0 m\u1ed9t ngu\u1ed3n c\u1ea3m h\u1ee9ng v\u00e0 \u0111\u1ed9ng vi\u00ean l\u1edbn \u0111\u1ed1i v\u1edbi nh\u1eefng ai \u0111ang ho\u1eb7c s\u1ebd b\u01b0\u1edbc ch\u00e2n v\u00e0o ng\u00e0nh b\u00e1n h\u00e0ng. T\u00f4i r\u1ea5t bi\u1ebft \u01a1n v\u00e0 khuy\u00ean b\u1ea1n \u0111\u1ecdc n\u00ean t\u00ecm hi\u1ec3u v\u00e0 \u00e1p d\u1ee5ng nh\u1eefng ki\u1ebfn th\u1ee9c t\u1eeb cu\u1ed1n s\u00e1ch n\u00e0y v\u00e0o c\u00f4ng vi\u1ec7c h\u00e0ng ng\u00e0y c\u1ee7a m\u00ecnh.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><br>Nh\u1eefng c\u00e2u n\u00f3i hay v\u00e0 B\u00e0i h\u1ecdc<\/h2>\n\n\n\n<p><strong>B\u00e0i h\u1ecdc r\u00fat ra:<\/strong><\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>B\u00e1n h\u00e0ng l\u00e0 m\u1ed9t ngh\u1ec1 cao qu\u00fd:<\/strong> Ng\u01b0\u1eddi b\u00e1n h\u00e0ng gi\u1ecfi nh\u1ea5t l\u00e0 nh\u1eefng ng\u01b0\u1eddi c\u00f3 \u0111am m\u00ea th\u1ef1c s\u1ef1 v\u1edbi vi\u1ec7c gi\u00fap \u0111\u1ee1 kh\u00e1ch h\u00e0ng.<\/li>\n\n\n\n<li><strong>X\u00e2y d\u1ef1ng m\u1ed1i quan h\u1ec7 l\u00e0 ch\u00eca kh\u00f3a:<\/strong> C\u00e1c giao d\u1ecbch th\u00e0nh c\u00f4ng \u0111\u01b0\u1ee3c x\u00e2y d\u1ef1ng tr\u00ean n\u1ec1n t\u1ea3ng c\u1ee7a s\u1ef1 tin t\u01b0\u1edfng v\u00e0 m\u1ed1i quan h\u1ec7.<\/li>\n\n\n\n<li><strong>Hi\u1ec3u nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng l\u00e0 \u0111i\u1ec1u c\u1ea7n thi\u1ebft:<\/strong> Ng\u01b0\u1eddi b\u00e1n h\u00e0ng c\u1ea7n d\u00e0nh th\u1eddi gian \u0111\u1ec3 hi\u1ec3u nhu c\u1ea7u, m\u1ee5c ti\u00eau v\u00e0 th\u00e1ch th\u1ee9c c\u1ee7a kh\u00e1ch h\u00e0ng.<\/li>\n\n\n\n<li><strong>V\u01b0\u1ee3t qua s\u1ef1 t\u1eeb ch\u1ed1i l\u00e0 m\u1ed9t ph\u1ea7n c\u1ee7a qu\u00e1 tr\u00ecnh:<\/strong> S\u1ef1 t\u1eeb ch\u1ed1i l\u00e0 m\u1ed9t ph\u1ea7n kh\u00f4ng th\u1ec3 tr\u00e1nh kh\u1ecfi c\u1ee7a qu\u00e1 tr\u00ecnh b\u00e1n h\u00e0ng. \u0110i\u1ec1u quan tr\u1ecdng l\u00e0 ph\u1ea3i duy tr\u00ec \u0111\u1ed9ng l\u1ef1c v\u00e0 h\u1ecdc h\u1ecfi t\u1eeb nh\u1eefng sai l\u1ea7m.<\/li>\n\n\n\n<li><strong>Th\u00e1i \u0111\u1ed9 t\u00edch c\u1ef1c c\u00f3 t\u00e1c \u0111\u1ed9ng l\u1edbn:<\/strong> Th\u00e1i \u0111\u1ed9 c\u1ee7a ng\u01b0\u1eddi b\u00e1n h\u00e0ng c\u00f3 th\u1ec3 t\u1ea1o ra ho\u1eb7c ph\u00e1 v\u1ee1 m\u1ed9t giao d\u1ecbch. Ng\u01b0\u1eddi b\u00e1n h\u00e0ng c\u00f3 th\u00e1i \u0111\u1ed9 t\u00edch c\u1ef1c, l\u1ea1c quan s\u1ebd c\u00f3 nhi\u1ec1u kh\u1ea3 n\u0103ng th\u00e0nh c\u00f4ng h\u01a1n.<\/li>\n\n\n\n<li><strong>Ki\u00ean tr\u00ec l\u00e0 ch\u00eca kh\u00f3a:<\/strong> Th\u00e0nh c\u00f4ng trong b\u00e1n h\u00e0ng \u0111\u00f2i h\u1ecfi s\u1ef1 ki\u00ean tr\u00ec v\u00e0 kh\u00f4ng bao gi\u1edd b\u1ecf cu\u1ed9c.<\/li>\n<\/ol>\n\n\n\n<p><strong>C\u1ea3m h\u1ee9ng nh\u1eadn \u0111\u01b0\u1ee3c:<\/strong><\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>\u0110am m\u00ea v\u1ec1 s\u1ee9c m\u1ea1nh c\u1ee7a vi\u1ec7c b\u00e1n h\u00e0ng:<\/strong> Cu\u1ed1n s\u00e1ch truy\u1ec1n c\u1ea3m h\u1ee9ng cho t\u00f4i v\u1ec1 s\u1ee9c m\u1ea1nh c\u1ee7a vi\u1ec7c b\u00e1n h\u00e0ng v\u00e0 kh\u1ea3 n\u0103ng c\u1ee7a n\u00f3 trong vi\u1ec7c t\u1ea1o ra s\u1ef1 kh\u00e1c bi\u1ec7t t\u00edch c\u1ef1c trong cu\u1ed9c s\u1ed1ng c\u1ee7a m\u1ecdi ng\u01b0\u1eddi.<\/li>\n\n\n\n<li><strong>Ni\u1ec1m tin v\u00e0o b\u1ea3n th\u00e2n:<\/strong> Hopkins tin t\u01b0\u1edfng m\u1ea1nh m\u1ebd v\u00e0o kh\u1ea3 n\u0103ng c\u1ee7a m\u1ecdi ng\u01b0\u1eddi \u0111\u1ec3 th\u00e0nh c\u00f4ng trong b\u00e1n h\u00e0ng. Ni\u1ec1m tin n\u00e0y truy\u1ec1n c\u1ea3m h\u1ee9ng cho t\u00f4i \u0111\u1ec3 tin t\u01b0\u1edfng v\u00e0o b\u1ea3n th\u00e2n v\u00e0 kh\u1ea3 n\u0103ng c\u1ee7a m\u00ecnh.<\/li>\n\n\n\n<li><strong>Mong mu\u1ed1n c\u1ea3i thi\u1ec7n li\u00ean t\u1ee5c:<\/strong> Cu\u1ed1n s\u00e1ch th\u00fac \u0111\u1ea9y t\u00f4i li\u00ean t\u1ee5c c\u1ea3i thi\u1ec7n k\u1ef9 n\u0103ng v\u00e0 ki\u1ebfn \u200b\u200bth\u1ee9c v\u1ec1 b\u00e1n h\u00e0ng. T\u00f4i tin r\u1eb1ng lu\u00f4n c\u00f3 \u0111i\u1ec1u g\u00ec \u0111\u00f3 \u0111\u1ec3 h\u1ecdc h\u1ecfi v\u00e0 c\u1ea3i thi\u1ec7n.<\/li>\n\n\n\n<li><strong>T\u1ea7m quan tr\u1ecdng c\u1ee7a vi\u1ec7c x\u00e2y d\u1ef1ng m\u1ed1i quan h\u1ec7:<\/strong> Hopkins nh\u1ea5n m\u1ea1nh t\u1ea7m quan tr\u1ecdng c\u1ee7a vi\u1ec7c x\u00e2y d\u1ef1ng m\u1ed1i quan h\u1ec7 trong b\u00e1n h\u00e0ng. \u0110i\u1ec1u n\u00e0y truy\u1ec1n c\u1ea3m h\u1ee9ng cho t\u00f4i \u0111\u1ec3 t\u1eadp trung v\u00e0o vi\u1ec7c x\u00e2y d\u1ef1ng c\u00e1c m\u1ed1i quan h\u1ec7 l\u00e2u d\u00e0i v\u00e0 c\u00f3 \u00fd ngh\u0129a v\u1edbi kh\u00e1ch h\u00e0ng c\u1ee7a m\u00ecnh.<\/li>\n\n\n\n<li><strong>S\u1ee9c m\u1ea1nh c\u1ee7a th\u00e1i \u0111\u1ed9 t\u00edch c\u1ef1c:<\/strong> Cu\u1ed1n s\u00e1ch truy\u1ec1n c\u1ea3m h\u1ee9ng cho t\u00f4i \u0111\u1ec3 duy tr\u00ec m\u1ed9t th\u00e1i \u0111\u1ed9 t\u00edch c\u1ef1c, ngay c\u1ea3 khi \u0111\u1ed1i m\u1eb7t v\u1edbi nh\u1eefng th\u00e1ch th\u1ee9c. T\u00f4i tin r\u1eb1ng m\u1ed9t th\u00e1i \u0111\u1ed9 t\u00edch c\u1ef1c c\u00f3 th\u1ec3 t\u1ea1o ra t\u1ea5t c\u1ea3 s\u1ef1 kh\u00e1c bi\u1ec7t trong th\u00e0nh c\u00f4ng c\u1ee7a t\u00f4i.<\/li>\n<\/ol>\n","protected":false},"excerpt":{"rendered":"<p>Gi\u1edbi thi\u1ec7u s\u00e1ch L\u00e0m Ch\u1ee7 Ngh\u1ec7 Thu\u1eadt B\u00e1n H\u00e0ng &#8220;L\u00e0m Ch\u1ee7 Ngh\u1ec7 Thu\u1eadt B\u00e1n H\u00e0ng&#8221; c\u1ee7a Tom Hopkins l\u00e0 m\u1ed9t cu\u1ed1n s\u00e1ch h\u01b0\u1edbng d\u1eabn to\u00e0n di\u1ec7n v\u1ec1 c\u00e1c k\u1ef9 thu\u1eadt b\u00e1n h\u00e0ng hi\u1ec7u qu\u1ea3. Cu\u1ed1n s\u00e1ch cung c\u1ea5p m\u1ed9t l\u1ed9 tr\u00ecnh t\u1eebng b\u01b0\u1edbc \u0111\u1ec3 c\u00e1c chuy\u00ean gia b\u00e1n h\u00e0ng \u1edf m\u1ecdi c\u1ea5p \u0111\u1ed9 c\u1ea3i thi\u1ec7n&#8230;<\/p>\n","protected":false},"author":3,"featured_media":4458,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[333,469],"tags":[],"class_list":["post-4459","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-kinh-te","category-marketing-ban-hang"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>L\u00e0m Ch\u1ee7 Ngh\u1ec7 Thu\u1eadt B\u00e1n H\u00e0ng - \u0110\u1ecdc online &amp; Pdf<\/title>\n<meta name=\"description\" content=\"&quot;L\u00e0m Ch\u1ee7 Ngh\u1ec7 Thu\u1eadt B\u00e1n H\u00e0ng&quot; l\u00e0 m\u1ed9t t\u00e0i nguy\u00ean tuy\u1ec7t v\u1eddi cho b\u1ea5t 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