{"id":4134,"date":"2024-04-04T08:25:11","date_gmt":"2024-04-04T08:25:11","guid":{"rendered":"https:\/\/cunghocvui.com\/book\/?p=4134"},"modified":"2024-04-04T08:25:16","modified_gmt":"2024-04-04T08:25:16","slug":"chien-luoc-video-marketing","status":"publish","type":"post","link":"https:\/\/cunghocvui.com\/book\/chien-luoc-video-marketing\/","title":{"rendered":"Chi\u1ebfn L\u01b0\u1ee3c Video Marketing"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\"><br>Gi\u1edbi thi\u1ec7u s\u00e1ch Chi\u1ebfn L\u01b0\u1ee3c Video Marketing<\/h2>\n\n\n\n<p>&#8220;<strong>Chi\u1ebfn L\u01b0\u1ee3c Video Marketing<\/strong>&#8221; c\u1ee7a Jon Mowat l\u00e0 m\u1ed9t h\u01b0\u1edbng d\u1eabn to\u00e0n di\u1ec7n v\u1ec1 c\u00e1ch s\u1eed d\u1ee5ng video \u0111\u1ec3 th\u00fac \u0111\u1ea9y doanh nghi\u1ec7p c\u1ee7a b\u1ea1n. Cu\u1ed1n s\u00e1ch bao g\u1ed3m t\u1ea5t c\u1ea3 c\u00e1c kh\u00eda c\u1ea1nh c\u1ee7a ti\u1ebfp th\u1ecb video, t\u1eeb chi\u1ebfn l\u01b0\u1ee3c v\u00e0 l\u1eadp k\u1ebf ho\u1ea1ch \u0111\u1ebfn s\u1ea3n xu\u1ea5t v\u00e0 ph\u00e2n ph\u1ed1i. Mowat cung c\u1ea5p nh\u1eefng hi\u1ec3u bi\u1ebft s\u00e2u s\u1eafc v\u00e0 c\u00e1c nghi\u00ean c\u1ee9u \u0111i\u1ec3n h\u00ecnh th\u1ef1c t\u1ebf \u0111\u1ec3 gi\u00fap ng\u01b0\u1eddi \u0111\u1ecdc t\u1ea1o ra c\u00e1c chi\u1ebfn d\u1ecbch video hi\u1ec7u qu\u1ea3.<\/p>\n\n\n\n<p>V\u1edbi l\u1eddi v\u0103n r\u00f5 r\u00e0ng v\u00e0 s\u00fac t\u00edch, &#8220;<strong>Chi\u1ebfn L\u01b0\u1ee3c Video Marketing<\/strong>&#8221; l\u00e0 m\u1ed9t ngu\u1ed3n t\u00e0i nguy\u00ean v\u00f4 gi\u00e1 cho c\u00e1c nh\u00e0 ti\u1ebfp th\u1ecb, doanh nh\u00e2n v\u00e0 b\u1ea5t k\u1ef3 ai mu\u1ed1n s\u1eed d\u1ee5ng video \u0111\u1ec3 ph\u00e1t tri\u1ec3n doanh nghi\u1ec7p c\u1ee7a m\u00ecnh. Cu\u1ed1n s\u00e1ch cung c\u1ea5p m\u1ed9t l\u1ed9 tr\u00ecnh t\u1eebng b\u01b0\u1edbc \u0111\u1ec3 t\u1ea1o ra c\u00e1c video h\u1ea5p d\u1eabn, thu h\u00fat \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau v\u00e0 th\u00fac \u0111\u1ea9y k\u1ebft qu\u1ea3 kinh doanh.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><br>T\u00e1c gi\u1ea3 Jon Mowat<\/h2>\n\n\n\n<p>Jon Mowat l\u00e0 m\u1ed9t chuy\u00ean gia ti\u1ebfp th\u1ecb n\u1ed9i dung v\u00e0 c\u1ed1 v\u1ea5n v\u1ec1 video v\u1edbi h\u01a1n 20 n\u0103m kinh nghi\u1ec7. Mowat c\u0169ng l\u00e0 t\u00e1c gi\u1ea3 c\u1ee7a nhi\u1ec1u cu\u1ed1n s\u00e1ch v\u1ec1 ti\u1ebfp th\u1ecb n\u1ed9i dung v\u00e0 video, bao g\u1ed3m &#8220;Chi\u1ebfn L\u01b0\u1ee3c Ti\u1ebfp Th\u1ecb N\u1ed9i Dung&#8221; v\u00e0 &#8220;<strong>Chi\u1ebfn L\u01b0\u1ee3c Video Marketing<\/strong>&#8220;. V\u1edbi ki\u1ebfn th\u1ee9c s\u00e2u r\u1ed9ng v\u1ec1 ti\u1ebfp th\u1ecb video, Mowat l\u00e0 m\u1ed9t ngu\u1ed3n th\u00f4ng tin \u0111\u00e1ng tin c\u1eady cho c\u00e1c nh\u00e0 ti\u1ebfp th\u1ecb v\u00e0 doanh nghi\u1ec7p mu\u1ed1n s\u1eed d\u1ee5ng video \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau kinh doanh c\u1ee7a m\u00ecnh.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><br>Th\u00f4ng tin s\u00e1ch Chi\u1ebfn L\u01b0\u1ee3c Video Marketing<\/h2>\n\n\n\n<figure class=\"wp-block-table\"><table><thead><tr><th>T\u00ean s\u00e1ch<\/th><th>T\u00e1c gi\u1ea3<\/th><th>Th\u1ec3 lo\u1ea1i<\/th><th>S\u1ed1 trang<\/th><th>N\u0103m xu\u1ea5t b\u1ea3n<\/th><\/tr><\/thead><tbody><tr><td>Chi\u1ebfn L\u01b0\u1ee3c Video Marketing<\/td><td>Jon Mowat<\/td><td>Ti\u1ebfp th\u1ecb<\/td><td>256<\/td><td>2018<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><br>T\u00f3m t\u1eaft s\u00e1ch Chi\u1ebfn L\u01b0\u1ee3c Video Marketing<\/h2>\n\n\n\n<p>&#8220;<strong>Chi\u1ebfn L\u01b0\u1ee3c Video Marketing<\/strong>&#8221; c\u1ee7a Jon Mowat s\u1ebd cung c\u1ea5p c\u00e1i nh\u00ecn chi ti\u1ebft v\u1ec1 c\u00e1ch c\u00e1c th\u01b0\u01a1ng hi\u1ec7u h\u00e0ng \u0111\u1ea7u s\u1eed d\u1ee5ng video \u0111\u1ec3 th\u1ec3 hi\u1ec7n b\u1ea3n s\u1eafc th\u01b0\u01a1ng hi\u1ec7u v\u00e0 k\u00edch th\u00edch c\u1ea3m x\u00fac c\u1ee7a kh\u00e1n gi\u1ea3 m\u1ed9t c\u00e1ch \u0111\u1ed9c \u0111\u00e1o. Cu\u1ed1n s\u00e1ch bao g\u1ed3m t\u1ea5t c\u1ea3 c\u00e1c kh\u00eda c\u1ea1nh c\u1ee7a ti\u1ebfp th\u1ecb video, t\u1eeb chi\u1ebfn l\u01b0\u1ee3c v\u00e0 l\u1eadp k\u1ebf ho\u1ea1ch \u0111\u1ebfn s\u1ea3n xu\u1ea5t v\u00e0 ph\u00e2n ph\u1ed1i. Mowat cung c\u1ea5p nh\u1eefng hi\u1ec3u bi\u1ebft s\u00e2u s\u1eafc v\u00e0 c\u00e1c nghi\u00ean c\u1ee9u \u0111i\u1ec3n h\u00ecnh th\u1ef1c t\u1ebf \u0111\u1ec3 gi\u00fap ng\u01b0\u1eddi \u0111\u1ecdc t\u1ea1o ra c\u00e1c chi\u1ebfn d\u1ecbch video hi\u1ec7u qu\u1ea3.<\/p>\n\n\n\n<p>M\u1ed9t \u0111i\u1ec3m m\u1ea1nh c\u1ee7a cu\u1ed1n s\u00e1ch l\u00e0 c\u00e1ch ti\u1ebfp c\u1eadn t\u1eebng b\u01b0\u1edbc c\u1ee7a Mowat. \u00d4ng b\u1eaft \u0111\u1ea7u b\u1eb1ng c\u00e1ch gi\u00fap ng\u01b0\u1eddi \u0111\u1ecdc x\u00e1c \u0111\u1ecbnh m\u1ee5c ti\u00eau c\u1ee7a h\u1ecd cho ti\u1ebfp th\u1ecb video, sau \u0111\u00f3 h\u01b0\u1edbng d\u1eabn h\u1ecd t\u1eebng b\u01b0\u1edbc trong qu\u00e1 tr\u00ecnh t\u1ea1o ra m\u1ed9t chi\u1ebfn d\u1ecbch video th\u00e0nh c\u00f4ng. Mowat c\u0169ng cung c\u1ea5p nhi\u1ec1u l\u1eddi khuy\u00ean thi\u1ebft th\u1ef1c v\u1ec1 c\u00e1ch s\u1ea3n xu\u1ea5t video ch\u1ea5t l\u01b0\u1ee3ng cao v\u1edbi ng\u00e2n s\u00e1ch eo h\u1eb9p.<\/p>\n\n\n\n<p>M\u1ed9t \u0111i\u1ec3m n\u1ed5i b\u1eadt kh\u00e1c c\u1ee7a cu\u1ed1n s\u00e1ch l\u00e0 s\u1ef1 t\u1eadp trung v\u00e0o vi\u1ec7c \u0111o l\u01b0\u1eddng v\u00e0 ph\u00e2n t\u00edch k\u1ebft qu\u1ea3. Mowat nh\u1ea5n m\u1ea1nh t\u1ea7m quan tr\u1ecdng c\u1ee7a vi\u1ec7c theo d\u00f5i c\u00e1c ch\u1ec9 s\u1ed1 ch\u00ednh \u0111\u1ec3 \u0111o l\u01b0\u1eddng hi\u1ec7u qu\u1ea3 c\u1ee7a c\u00e1c chi\u1ebfn d\u1ecbch video v\u00e0 th\u1ef1c hi\u1ec7n c\u00e1c \u0111i\u1ec1u ch\u1ec9nh khi c\u1ea7n thi\u1ebft.<\/p>\n\n\n\n<p>Tuy nhi\u00ean, m\u1ed9t nh\u01b0\u1ee3c \u0111i\u1ec3m nh\u1ecf c\u1ee7a cu\u1ed1n s\u00e1ch l\u00e0 \u0111\u00f4i khi n\u00f3 c\u00f3 th\u1ec3 h\u01a1i k\u1ef9 thu\u1eadt \u0111\u1ed1i v\u1edbi nh\u1eefng ng\u01b0\u1eddi m\u1edbi b\u1eaft \u0111\u1ea7u ti\u1ebfp th\u1ecb video. Mowat s\u1eed d\u1ee5ng m\u1ed9t s\u1ed1 thu\u1eadt ng\u1eef chuy\u00ean ng\u00e0nh c\u00f3 th\u1ec3 kh\u00f3 hi\u1ec3u \u0111\u1ed1i v\u1edbi nh\u1eefng ng\u01b0\u1eddi kh\u00f4ng quen thu\u1ed9c v\u1edbi l\u0129nh v\u1ef1c n\u00e0y.<\/p>\n\n\n\n<p>Nh\u00ecn chung, &#8220;<strong>Chi\u1ebfn L\u01b0\u1ee3c Video Marketing<\/strong>&#8221; l\u00e0 m\u1ed9t ngu\u1ed3n t\u00e0i nguy\u00ean v\u00f4 gi\u00e1 cho c\u00e1c nh\u00e0 ti\u1ebfp th\u1ecb, doanh nh\u00e2n v\u00e0 b\u1ea5t k\u1ef3 ai mu\u1ed1n s\u1eed d\u1ee5ng video \u0111\u1ec3 ph\u00e1t tri\u1ec3n doanh nghi\u1ec7p c\u1ee7a m\u00ecnh.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><br>\u0110\u1ecdc v\u00e0 t\u1ea3i s\u00e1ch Chi\u1ebfn L\u01b0\u1ee3c Video Marketing (PDF)<\/h2>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/cdn0.fahasa.com\/media\/catalog\/product\/8\/9\/8935074132420-1.jpg\" alt=\"Chi\u1ebfn L\u01b0\u1ee3c Video Marketing\"\/><\/figure>\n\n\n\n<p><strong>\u0110\u1ecdc s\u00e1ch Chi\u1ebfn L\u01b0\u1ee3c Video Marketing online mi\u1ec5n ph\u00ed ho\u1eb7c t\u1ea3i v\u1ec1 d\u01b0\u1edbi d\u1ea1ng File PDF theo h\u01b0\u1edbng d\u1eabn<\/strong><\/p>\n\n\n\n<div class=\"wp-block-button has-custom-font-size has-medium-font-size\" style=\"text-align: center;\"><button class=\"wp-block-button__link has-background-color has-luminous-vivid-orange-background-color has-text-color has-background has-link-color wp-element-button\"><br>Download<br><\/button><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">(Review) \u0110\u00e1nh gi\u00e1 n\u1ed9i dung v\u00e0 H\u00ecnh th\u1ee9c<\/h2>\n\n\n\n<p>\u0110\u00e1nh gi\u00e1: <strong>8\/10<\/strong><\/p>\n\n\n\n<p><strong><em>\u0110i\u1ec3m m\u1ea1nh:<\/em><\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Cung c\u1ea5p m\u1ed9t l\u1ed9 tr\u00ecnh to\u00e0n di\u1ec7n v\u1ec1 ti\u1ebfp th\u1ecb video, t\u1eeb chi\u1ebfn l\u01b0\u1ee3c \u0111\u1ebfn s\u1ea3n xu\u1ea5t \u0111\u1ebfn ph\u00e2n ph\u1ed1i.<\/li>\n\n\n\n<li>Bao g\u1ed3m nhi\u1ec1u nghi\u00ean c\u1ee9u \u0111i\u1ec3n h\u00ecnh th\u1ef1c t\u1ebf v\u00e0 l\u1eddi khuy\u00ean thi\u1ebft th\u1ef1c.<\/li>\n\n\n\n<li>T\u1eadp trung v\u00e0o vi\u1ec7c \u0111o l\u01b0\u1eddng v\u00e0 ph\u00e2n t\u00edch k\u1ebft qu\u1ea3.<\/li>\n<\/ul>\n\n\n\n<p><strong><em>\u0110i\u1ec3m y\u1ebfu:<\/em><\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u0110\u00f4i khi c\u00f3 th\u1ec3 h\u01a1i k\u1ef9 thu\u1eadt \u0111\u1ed1i v\u1edbi ng\u01b0\u1eddi m\u1edbi b\u1eaft \u0111\u1ea7u.<\/li>\n\n\n\n<li>M\u1ed9t s\u1ed1 v\u00ed d\u1ee5 c\u00f3 th\u1ec3 l\u1ed7i th\u1eddi do t\u1ed1c \u0111\u1ed9 ph\u00e1t tri\u1ec3n nhanh ch\u00f3ng c\u1ee7a ng\u00e0nh ti\u1ebfp th\u1ecb video.<\/li>\n<\/ul>\n\n\n\n<p><strong><em>Chi ti\u1ebft \u0111\u00e1nh gi\u00e1:<\/em><\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>T\u00ednh to\u00e0n di\u1ec7n:<\/strong> <strong>9\/10<\/strong> &#8211; Cu\u1ed1n s\u00e1ch bao g\u1ed3m t\u1ea5t c\u1ea3 c\u00e1c kh\u00eda c\u1ea1nh quan tr\u1ecdng c\u1ee7a ti\u1ebfp th\u1ecb video.<\/li>\n\n\n\n<li><strong>T\u00ednh th\u1ef1c t\u1ebf:<\/strong> <strong>8\/10<\/strong> &#8211; Mowat cung c\u1ea5p nhi\u1ec1u l\u1eddi khuy\u00ean v\u00e0 nghi\u00ean c\u1ee9u \u0111i\u1ec3n h\u00ecnh th\u1ef1c t\u1ebf \u0111\u1ec3 gi\u00fap ng\u01b0\u1eddi \u0111\u1ecdc \u00e1p d\u1ee5ng c\u00e1c nguy\u00ean t\u1eafc c\u1ee7a m\u00ecnh v\u00e0o th\u1ef1c t\u1ebf.<\/li>\n\n\n\n<li><strong>\u0110\u1ed9 d\u1ec5 hi\u1ec3u:<\/strong> <strong>7\/10<\/strong> &#8211; Trong khi Mowat vi\u1ebft r\u00f5 r\u00e0ng v\u00e0 s\u00fac t\u00edch, m\u1ed9t s\u1ed1 thu\u1eadt ng\u1eef chuy\u00ean ng\u00e0nh c\u00f3 th\u1ec3 kh\u00f3 hi\u1ec3u \u0111\u1ed1i v\u1edbi ng\u01b0\u1eddi m\u1edbi b\u1eaft \u0111\u1ea7u.<\/li>\n\n\n\n<li><strong>T\u00ednh k\u1ecbp th\u1eddi:<\/strong> <strong>8\/10<\/strong> &#8211; M\u1eb7c d\u00f9 m\u1ed9t s\u1ed1 v\u00ed d\u1ee5 c\u00f3 th\u1ec3 l\u1ed7i th\u1eddi, c\u00e1c nguy\u00ean t\u1eafc c\u1ed1t l\u00f5i c\u1ee7a ti\u1ebfp th\u1ecb video \u0111\u01b0\u1ee3c tr\u00ecnh b\u00e0y trong cu\u1ed1n s\u00e1ch v\u1eabn c\u00f2n ph\u00f9 h\u1ee3p.<\/li>\n<\/ul>\n\n\n\n<p>Nh\u00ecn chung, &#8220;<strong>Chi\u1ebfn L\u01b0\u1ee3c Video Marketing<\/strong>&#8221; cung c\u1ea5p m\u1ed9t l\u1ed9 tr\u00ecnh t\u1eebng b\u01b0\u1edbc \u0111\u1ec3 t\u1ea1o ra c\u00e1c chi\u1ebfn d\u1ecbch video hi\u1ec7u qu\u1ea3, \u0111\u01b0\u1ee3c h\u1ed7 tr\u1ee3 b\u1edfi nh\u1eefng hi\u1ec3u bi\u1ebft s\u00e2u s\u1eafc v\u00e0 l\u1eddi khuy\u00ean thi\u1ebft th\u1ef1c.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><br>C\u1ea3m nh\u1eadn c\u00e1 nh\u00e2n<\/h2>\n\n\n\n<p>&#8220;<strong>Chi\u1ebfn L\u01b0\u1ee3c Video Marketing<\/strong>&#8221; c\u1ee7a Jon Mowat l\u00e0 m\u1ed9t cu\u1ed1n s\u00e1ch to\u00e0n di\u1ec7n v\u00e0 thi\u1ebft th\u1ef1c v\u1ec1 c\u00e1ch s\u1eed d\u1ee5ng video \u0111\u1ec3 th\u00fac \u0111\u1ea9y doanh nghi\u1ec7p c\u1ee7a b\u1ea1n. Mowat cung c\u1ea5p m\u1ed9t l\u1ed9 tr\u00ecnh t\u1eebng b\u01b0\u1edbc \u0111\u1ec3 t\u1ea1o ra c\u00e1c chi\u1ebfn d\u1ecbch video hi\u1ec7u qu\u1ea3, t\u1eeb vi\u1ec7c x\u00e1c \u0111\u1ecbnh m\u1ee5c ti\u00eau c\u1ee7a b\u1ea1n \u0111\u1ebfn vi\u1ec7c \u0111o l\u01b0\u1eddng v\u00e0 ph\u00e2n t\u00edch k\u1ebft qu\u1ea3.<\/p>\n\n\n\n<p>M\u1ed9t trong nh\u1eefng \u0111i\u1ec1u t\u00f4i \u0111\u00e1nh gi\u00e1 cao nh\u1ea5t \u1edf cu\u1ed1n s\u00e1ch n\u00e0y l\u00e0 c\u00e1ch ti\u1ebfp c\u1eadn t\u1eebng b\u01b0\u1edbc c\u1ee7a Mowat. \u00d4ng kh\u00f4ng ch\u1ec9 cung c\u1ea5p l\u1eddi khuy\u00ean chung chung m\u00e0 c\u00f2n h\u01b0\u1edbng d\u1eabn ng\u01b0\u1eddi \u0111\u1ecdc t\u1eebng b\u01b0\u1edbc trong qu\u00e1 tr\u00ecnh t\u1ea1o ra m\u1ed9t chi\u1ebfn d\u1ecbch video th\u00e0nh c\u00f4ng. Mowat c\u0169ng cung c\u1ea5p nhi\u1ec1u l\u1eddi khuy\u00ean thi\u1ebft th\u1ef1c v\u1ec1 c\u00e1ch s\u1ea3n xu\u1ea5t video ch\u1ea5t l\u01b0\u1ee3ng cao v\u1edbi ng\u00e2n s\u00e1ch eo h\u1eb9p.<\/p>\n\n\n\n<p>M\u1ed9t \u0111i\u1ec3m n\u1ed5i b\u1eadt kh\u00e1c c\u1ee7a cu\u1ed1n s\u00e1ch l\u00e0 s\u1ef1 t\u1eadp trung v\u00e0o vi\u1ec7c \u0111o l\u01b0\u1eddng v\u00e0 ph\u00e2n t\u00edch k\u1ebft qu\u1ea3. Mowat nh\u1ea5n m\u1ea1nh t\u1ea7m quan tr\u1ecdng c\u1ee7a vi\u1ec7c theo d\u00f5i c\u00e1c ch\u1ec9 s\u1ed1 ch\u00ednh \u0111\u1ec3 \u0111o l\u01b0\u1eddng hi\u1ec7u qu\u1ea3 c\u1ee7a c\u00e1c chi\u1ebfn d\u1ecbch video v\u00e0 th\u1ef1c hi\u1ec7n c\u00e1c \u0111i\u1ec1u ch\u1ec9nh khi c\u1ea7n thi\u1ebft. \u0110i\u1ec1u n\u00e0y r\u1ea5t quan tr\u1ecdng \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o r\u1eb1ng c\u00e1c chi\u1ebfn d\u1ecbch video c\u1ee7a b\u1ea1n c\u00f3 hi\u1ec7u qu\u1ea3 v\u00e0 \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau c\u1ee7a b\u1ea1n.<\/p>\n\n\n\n<p>Tuy nhi\u00ean, m\u1ed9t nh\u01b0\u1ee3c \u0111i\u1ec3m nh\u1ecf c\u1ee7a cu\u1ed1n s\u00e1ch l\u00e0 \u0111\u00f4i khi n\u00f3 c\u00f3 th\u1ec3 h\u01a1i k\u1ef9 thu\u1eadt \u0111\u1ed1i v\u1edbi nh\u1eefng ng\u01b0\u1eddi m\u1edbi b\u1eaft \u0111\u1ea7u ti\u1ebfp th\u1ecb video. Mowat s\u1eed d\u1ee5ng m\u1ed9t s\u1ed1 thu\u1eadt ng\u1eef chuy\u00ean ng\u00e0nh c\u00f3 th\u1ec3 kh\u00f3 hi\u1ec3u \u0111\u1ed1i v\u1edbi nh\u1eefng ng\u01b0\u1eddi kh\u00f4ng quen thu\u1ed9c v\u1edbi l\u0129nh v\u1ef1c n\u00e0y.<\/p>\n\n\n\n<p>Cho d\u00f9 b\u1ea1n l\u00e0 m\u1ed9t nh\u00e0 ti\u1ebfp th\u1ecb d\u00e0y d\u1eb7n kinh nghi\u1ec7m hay m\u1edbi b\u1eaft \u0111\u1ea7u v\u1edbi ti\u1ebfp th\u1ecb video, t\u00f4i r\u1ea5t khuy\u00ean b\u1ea1n n\u00ean \u0111\u1ecdc cu\u1ed1n s\u00e1ch n\u00e0y.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><br>B\u00e0i h\u1ecdc v\u00e0 c\u1ea3m h\u1ee9ng<\/h2>\n\n\n\n<p><strong>Nh\u1eefng c\u00e2u n\u00f3i hay trong cu\u1ed1n s\u00e1ch:<\/strong><\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>&#8220;Video kh\u00f4ng ch\u1ec9 l\u00e0 m\u1ed9t xu h\u01b0\u1edbng &#8211; \u0111\u00f3 l\u00e0 t\u01b0\u01a1ng lai c\u1ee7a ti\u1ebfp th\u1ecb.&#8221;<\/li>\n\n\n\n<li>&#8220;N\u1ed9i dung video h\u1ea5p d\u1eabn h\u01a1n nhi\u1ec1u so v\u1edbi v\u0103n b\u1ea3n ho\u1eb7c h\u00ecnh \u1ea3nh \u0111\u01a1n gi\u1ea3n.&#8221;<\/li>\n\n\n\n<li>&#8220;\u0110\u1eebng ch\u1ec9 t\u1ea1o video v\u00ec m\u1ee5c \u0111\u00edch t\u1ea1o video &#8211; h\u00e3y \u0111\u1ea3m b\u1ea3o r\u1eb1ng video c\u1ee7a b\u1ea1n c\u00f3 m\u1ee5c ti\u00eau v\u00e0 m\u1ee5c \u0111\u00edch r\u00f5 r\u00e0ng.&#8221;<\/li>\n\n\n\n<li>&#8220;Theo d\u00f5i v\u00e0 ph\u00e2n t\u00edch k\u1ebft qu\u1ea3 c\u1ee7a b\u1ea1n l\u00e0 \u0111i\u1ec1u c\u1ea7n thi\u1ebft \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o r\u1eb1ng c\u00e1c chi\u1ebfn d\u1ecbch video c\u1ee7a b\u1ea1n c\u00f3 hi\u1ec7u qu\u1ea3.&#8221;<\/li>\n\n\n\n<li>&#8220;Video l\u00e0 m\u1ed9t c\u00f4ng c\u1ee5 m\u1ea1nh m\u1ebd c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng \u0111\u1ec3 k\u1ebft n\u1ed1i v\u1edbi \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau c\u1ee7a b\u1ea1n \u1edf c\u1ea5p \u0111\u1ed9 s\u00e2u h\u01a1n.&#8221;<\/li>\n<\/ol>\n\n\n\n<p><strong>B\u00e0i h\u1ecdc r\u00fat ra \u0111\u01b0\u1ee3c t\u1eeb cu\u1ed1n s\u00e1ch:<\/strong><\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Video l\u00e0 m\u1ed9t c\u00f4ng c\u1ee5 ti\u1ebfp th\u1ecb m\u1ea1nh m\u1ebd c\u00f3 th\u1ec3 gi\u00fap b\u1ea1n \u0111\u1ea1t \u0111\u01b0\u1ee3c nhi\u1ec1u m\u1ee5c ti\u00eau kinh doanh kh\u00e1c nhau, ch\u1eb3ng h\u1ea1n nh\u01b0 t\u1ea1o kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng, th\u00fac \u0111\u1ea9y doanh s\u1ed1 b\u00e1n h\u00e0ng v\u00e0 x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u.<\/li>\n\n\n\n<li>\u0110i\u1ec1u quan tr\u1ecdng l\u00e0 ph\u1ea3i c\u00f3 m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c video r\u00f5 r\u00e0ng tr\u01b0\u1edbc khi b\u1eaft \u0111\u1ea7u t\u1ea1o n\u1ed9i dung. Chi\u1ebfn l\u01b0\u1ee3c c\u1ee7a b\u1ea1n n\u00ean bao g\u1ed3m c\u00e1c m\u1ee5c ti\u00eau c\u1ee7a b\u1ea1n, \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau v\u00e0 ng\u00e2n s\u00e1ch c\u1ee7a b\u1ea1n.<\/li>\n\n\n\n<li>Ch\u1ea5t l\u01b0\u1ee3ng n\u1ed9i dung video c\u1ee7a b\u1ea1n r\u1ea5t quan tr\u1ecdng. H\u00e3y \u0111\u1ea7u t\u01b0 v\u00e0o vi\u1ec7c s\u1ea3n xu\u1ea5t c\u00e1c video h\u1ea5p d\u1eabn, s\u00e1ng t\u1ea1o v\u00e0 h\u1ea5p d\u1eabn \u0111\u1ed1i v\u1edbi \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau c\u1ee7a b\u1ea1n.<\/li>\n\n\n\n<li>\u0110\u1eebng qu\u00ean theo d\u00f5i v\u00e0 ph\u00e2n t\u00edch k\u1ebft qu\u1ea3 c\u1ee7a c\u00e1c chi\u1ebfn d\u1ecbch video c\u1ee7a b\u1ea1n. \u0110i\u1ec1u n\u00e0y s\u1ebd gi\u00fap b\u1ea1n x\u00e1c \u0111\u1ecbnh nh\u1eefng g\u00ec hi\u1ec7u qu\u1ea3 v\u00e0 nh\u1eefng g\u00ec kh\u00f4ng hi\u1ec7u qu\u1ea3, \u0111\u1ec3 b\u1ea1n c\u00f3 th\u1ec3 \u0111i\u1ec1u ch\u1ec9nh chi\u1ebfn l\u01b0\u1ee3c c\u1ee7a m\u00ecnh cho ph\u00f9 h\u1ee3p.<\/li>\n\n\n\n<li>Video l\u00e0 m\u1ed9t c\u00e1ch tuy\u1ec7t v\u1eddi \u0111\u1ec3 k\u1ebft n\u1ed1i v\u1edbi \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau c\u1ee7a b\u1ea1n \u1edf c\u1ea5p \u0111\u1ed9 s\u00e2u h\u01a1n. S\u1eed d\u1ee5ng video \u0111\u1ec3 chia s\u1ebb c\u00e2u chuy\u1ec7n c\u1ee7a b\u1ea1n, x\u00e2y d\u1ef1ng m\u1ed1i quan h\u1ec7 v\u00e0 t\u1ea1o s\u1ef1 tin t\u01b0\u1edfng.<\/li>\n<\/ol>\n","protected":false},"excerpt":{"rendered":"<p>Gi\u1edbi thi\u1ec7u s\u00e1ch Chi\u1ebfn L\u01b0\u1ee3c Video Marketing &#8220;Chi\u1ebfn L\u01b0\u1ee3c Video Marketing&#8221; c\u1ee7a Jon Mowat l\u00e0 m\u1ed9t h\u01b0\u1edbng d\u1eabn to\u00e0n di\u1ec7n v\u1ec1 c\u00e1ch s\u1eed d\u1ee5ng video \u0111\u1ec3 th\u00fac \u0111\u1ea9y doanh nghi\u1ec7p c\u1ee7a b\u1ea1n. Cu\u1ed1n s\u00e1ch bao g\u1ed3m t\u1ea5t c\u1ea3 c\u00e1c kh\u00eda c\u1ea1nh c\u1ee7a ti\u1ebfp th\u1ecb video, t\u1eeb chi\u1ebfn l\u01b0\u1ee3c v\u00e0 l\u1eadp k\u1ebf ho\u1ea1ch \u0111\u1ebfn s\u1ea3n xu\u1ea5t&#8230;<\/p>\n","protected":false},"author":3,"featured_media":4133,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[333,469],"tags":[],"class_list":["post-4134","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-kinh-te","category-marketing-ban-hang"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Chi\u1ebfn L\u01b0\u1ee3c Video Marketing - \u0110\u1ecdc online &amp; Pdf<\/title>\n<meta name=\"description\" content=\"&quot;Chi\u1ebfn L\u01b0\u1ee3c Video Marketing&quot; d\u00e0nh cho c\u00e1c nh\u00e0 ti\u1ebfp th\u1ecb, doanh nh\u00e2n v\u00e0 b\u1ea5t k\u1ef3 ai mu\u1ed1n s\u1eed d\u1ee5ng video \u0111\u1ec3 ph\u00e1t tri\u1ec3n doanh nghi\u1ec7p c\u1ee7a m\u00ecnh.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/cunghocvui.com\/book\/chien-luoc-video-marketing\/\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Chi\u1ebfn L\u01b0\u1ee3c Video Marketing - 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