{"id":4008,"date":"2024-04-03T02:37:02","date_gmt":"2024-04-03T02:37:02","guid":{"rendered":"https:\/\/cunghocvui.com\/book\/?p=4008"},"modified":"2024-04-03T02:37:06","modified_gmt":"2024-04-03T02:37:06","slug":"cua-do-crm-nham-trung-dich-tuong-tac-ngay-ban-hang-hay-cham-soc-gioi","status":"publish","type":"post","link":"https:\/\/cunghocvui.com\/book\/cua-do-crm-nham-trung-dich-tuong-tac-ngay-ban-hang-hay-cham-soc-gioi\/","title":{"rendered":"C\u01b0a \u0110\u1ed5 CRM &#8211; Nh\u1eafm Tr\u00fang \u0110\u00edch, T\u01b0\u01a1ng T\u00e1c Ngay, B\u00e1n H\u00e0ng Hay, Ch\u0103m S\u00f3c Gi\u1ecfi"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\"><br>Gi\u1edbi thi\u1ec7u s\u00e1ch C\u01b0a \u0110\u1ed5 CRM &#8211; Nh\u1eafm Tr\u00fang \u0110\u00edch, T\u01b0\u01a1ng T\u00e1c Ngay, B\u00e1n H\u00e0ng Hay, Ch\u0103m S\u00f3c Gi\u1ecfi<\/h2>\n\n\n\n<p><strong><strong>C\u01b0a \u0110\u1ed5 CRM &#8211; Nh\u1eafm Tr\u00fang \u0110\u00edch, T\u01b0\u01a1ng T\u00e1c Ngay, B\u00e1n H\u00e0ng Hay, Ch\u0103m S\u00f3c Gi\u1ecfi<\/strong><\/strong> l\u00e0 c\u1ea9m nang to\u00e0n di\u1ec7n h\u01b0\u1edbng d\u1eabn doanh nghi\u1ec7p x\u00e2y d\u1ef1ng v\u00e0 tri\u1ec3n khai h\u1ec7 th\u1ed1ng CRM hi\u1ec7u qu\u1ea3 \u0111\u1ec3 t\u1ed1i \u01b0u h\u00f3a c\u00e1c ho\u1ea1t \u0111\u1ed9ng b\u00e1n h\u00e0ng, ti\u1ebfp th\u1ecb v\u00e0 ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng.<\/p>\n\n\n\n<p>V\u1edbi ph\u01b0\u01a1ng ph\u00e1p ti\u1ebfp c\u1eadn th\u1ef1c t\u1ebf, cu\u1ed1n s\u00e1ch cung c\u1ea5p g\u00f3c nh\u00ecn s\u00e2u s\u1eafc v\u1ec1 c\u00e1c nguy\u00ean t\u1eafc c\u01a1 b\u1ea3n c\u1ee7a CRM, t\u1eeb vi\u1ec7c x\u00e1c \u0111\u1ecbnh m\u1ee5c ti\u00eau \u0111\u1ebfn l\u1ef1a ch\u1ecdn v\u00e0 tri\u1ec3n khai ph\u1ea7n m\u1ec1m ph\u00f9 h\u1ee3p. T\u00e1c gi\u1ea3 Nam Nguy\u1ec5n chia s\u1ebb nh\u1eefng chi\u1ebfn l\u01b0\u1ee3c v\u00e0 k\u1ef9 thu\u1eadt \u0111\u00e3 \u0111\u01b0\u1ee3c ch\u1ee9ng minh, gi\u00fap doanh nghi\u1ec7p c\u1ea3i thi\u1ec7n kh\u1ea3 n\u0103ng t\u1ea1o kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng, nu\u00f4i d\u01b0\u1ee1ng m\u1ed1i quan h\u1ec7 v\u00e0 th\u00fac \u0111\u1ea9y doanh s\u1ed1.<\/p>\n\n\n\n<p>\u0110\u1eb7c bi\u1ec7t, cu\u1ed1n s\u00e1ch t\u1eadp trung v\u00e0o c\u00e1ch s\u1eed d\u1ee5ng CRM \u0111\u1ec3 c\u00e1 nh\u00e2n h\u00f3a h\u00e0nh tr\u00ecnh c\u1ee7a kh\u00e1ch h\u00e0ng, x\u00e2y d\u1ef1ng l\u00f2ng trung th\u00e0nh v\u00e0 t\u1ea1o ra tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng v\u01b0\u1ee3t tr\u1ed9i. V\u1edbi nh\u1eefng v\u00ed d\u1ee5 th\u1ef1c t\u1ebf v\u00e0 nghi\u00ean c\u1ee9u \u0111i\u1ec3n h\u00ecnh, &#8220;<strong>C\u01b0a \u0110\u1ed5 CRM<\/strong>&#8221; trang b\u1ecb cho doanh nghi\u1ec7p c\u00e1c ki\u1ebfn th\u1ee9c v\u00e0 c\u00f4ng c\u1ee5 c\u1ea7n thi\u1ebft \u0111\u1ec3 t\u1eadn d\u1ee5ng t\u1ed1i \u0111a c\u00f4ng ngh\u1ec7 CRM, th\u00fac \u0111\u1ea9y t\u0103ng tr\u01b0\u1edfng v\u00e0 \u0111\u1ea1t \u0111\u01b0\u1ee3c th\u00e0nh c\u00f4ng l\u00e2u d\u00e0i.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><br>V\u1ec1 t\u00e1c gi\u1ea3 Nam Nguy\u1ec5n<\/h2>\n\n\n\n<p>Nam Nguy\u1ec5n l\u00e0 m\u1ed9t chuy\u00ean gia t\u01b0 v\u1ea5n CRM gi\u00e0u kinh nghi\u1ec7m. T\u00e1c gi\u1ea3 \u0111\u01b0\u1ee3c c\u00f4ng nh\u1eadn l\u00e0 m\u1ed9t nh\u00e0 l\u00e3nh \u0111\u1ea1o t\u01b0 t\u01b0\u1edfng trong ng\u00e0nh CRM v\u00e0 th\u01b0\u1eddng xuy\u00ean \u0111\u01b0\u1ee3c m\u1eddi chia s\u1ebb ki\u1ebfn th\u1ee9c chuy\u00ean m\u00f4n c\u1ee7a m\u00ecnh t\u1ea1i c\u00e1c h\u1ed9i ngh\u1ecb v\u00e0 s\u1ef1 ki\u1ec7n c\u1ee7a ng\u00e0nh.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><br>Th\u00f4ng tin s\u00e1ch C\u01b0a \u0110\u1ed5 CRM &#8211; Nh\u1eafm Tr\u00fang \u0110\u00edch, T\u01b0\u01a1ng T\u00e1c Ngay, B\u00e1n H\u00e0ng Hay, Ch\u0103m S\u00f3c Gi\u1ecfi<\/h2>\n\n\n\n<figure class=\"wp-block-table\"><table><thead><tr><th><strong>T\u00ean s\u00e1ch<\/strong><\/th><th><strong>T\u00e1c gi\u1ea3<\/strong><\/th><th><strong>Th\u1ec3 lo\u1ea1i<\/strong><\/th><th><strong>S\u1ed1 trang<\/strong><\/th><th><strong>N\u0103m xu\u1ea5t b\u1ea3n<\/strong><\/th><\/tr><\/thead><tbody><tr><td>C\u01b0a \u0110\u1ed5 CRM &#8211; Nh\u1eafm Tr\u00fang \u0110\u00edch, T\u01b0\u01a1ng T\u00e1c Ngay, B\u00e1n H\u00e0ng Hay, Ch\u0103m S\u00f3c Gi\u1ecfi<\/td><td>Nam Nguy\u1ec5n<\/td><td>S\u00e1ch kinh doanh<\/td><td>214<\/td><td>2023<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><br>T\u00f3m t\u1eaft n\u1ed9i dung s\u00e1ch C\u01b0a \u0110\u1ed5 CRM &#8211; Nh\u1eafm Tr\u00fang \u0110\u00edch, T\u01b0\u01a1ng T\u00e1c Ngay, B\u00e1n H\u00e0ng Hay, Ch\u0103m S\u00f3c Gi\u1ecfi<\/h2>\n\n\n\n<p><strong>C\u01b0a \u0110\u1ed5 CRM: Nh\u1eafm Tr\u00fang \u0110\u00edch, T\u01b0\u01a1ng T\u00e1c Ngay, B\u00e1n H\u00e0ng Hay, Ch\u0103m S\u00f3c Gi\u1ecfi<\/strong> c\u1ee7a Nam Nguy\u1ec5n l\u00e0 m\u1ed9t cu\u1ed1n s\u00e1ch to\u00e0n di\u1ec7n v\u00e0 thi\u1ebft th\u1ef1c v\u1ec1 c\u00e1ch tri\u1ec3n khai v\u00e0 s\u1eed d\u1ee5ng hi\u1ec7u qu\u1ea3 h\u1ec7 th\u1ed1ng CRM (Qu\u1ea3n l\u00fd quan h\u1ec7 kh\u00e1ch h\u00e0ng). Cu\u1ed1n s\u00e1ch v\u1edbi 4 ch\u1ee7 \u0111\u1ec1 ch\u00ednh:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>&#8211; Marketing: Vai tr\u00f2 c\u1ee7a Marketing trong CRM; Hi\u1ec3u \u0111\u00fang v\u00e0 \u0111\u1ee7 v\u1ec1 Martech, Digital marketing; CDP; Ki\u1ebfn tr\u00fac gi\u1ea3i ph\u00e1p Martech; S\u1ef1 ti\u1ebfn h\u00f3a trong Digital Marketing\u2026<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>&#8211; Sales: Ph\u00e2n bi\u1ec7t Sales B2B v\u00e0 B2C, Ph\u01b0\u01a1ng \u00e1n t\u1ea1o lead, S\u00e0ng l\u1ecdc v\u00e0 chuy\u1ec3n \u0111\u1ed5i Lead; X\u00e2y d\u1ef1ng \u0111\u1ed9i ng\u0169; Qu\u1ea3n tr\u1ecb Sales Performance, Ch\u00ednh s\u00e1ch l\u01b0\u01a1ng th\u01b0\u1edfng hoa h\u1ed3ng\u2026<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>&#8211; Service: X\u00e2y d\u1ef1ng \u0111\u1ed9i ng\u0169 ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng, Telesales, M\u00f4 h\u00ecnh c\u00f4ng ngh\u1ec7 h\u1ed7 tr\u1ee3 ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng\u2026<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>&#8211; Gi\u1ea3i ng\u1ed1 CRM: gi\u1ea3i th\u00edch c\u00e1c c\u00f4ng ngh\u1ec7, th\u1eddi \u0111i\u1ec3m \u0111\u1ea7u t\u01b0 CRM, l\u1ef1a ch\u1ecdn CRM, l\u01b0u \u00fd \u0111\u1ea7u t\u01b0 CRM\u2026<\/li>\n<\/ul>\n\n\n\n<p>Cu\u1ed1n s\u00e1ch b\u1eaft \u0111\u1ea7u b\u1eb1ng c\u00e1ch gi\u1ea3i th\u00edch t\u1ea7m quan tr\u1ecdng c\u1ee7a CRM trong th\u1ebf gi\u1edbi kinh doanh hi\u1ec7n \u0111\u1ea1i, n\u01a1i m\u00e0 vi\u1ec7c x\u00e2y d\u1ef1ng m\u1ed1i quan h\u1ec7 b\u1ec1n ch\u1eb7t v\u1edbi kh\u00e1ch h\u00e0ng l\u00e0 r\u1ea5t quan tr\u1ecdng. T\u00e1c gi\u1ea3 sau \u0111\u00f3 h\u01b0\u1edbng d\u1eabn ng\u01b0\u1eddi \u0111\u1ecdc qua t\u1eebng b\u01b0\u1edbc c\u1ee7a quy tr\u00ecnh CRM, t\u1eeb vi\u1ec7c x\u00e1c \u0111\u1ecbnh m\u1ee5c ti\u00eau \u0111\u1ebfn l\u1ef1a ch\u1ecdn v\u00e0 tri\u1ec3n khai ph\u1ea7n m\u1ec1m ph\u00f9 h\u1ee3p.<\/p>\n\n\n\n<p>M\u1ed9t trong nh\u1eefng \u0111i\u1ec3m m\u1ea1nh ch\u00ednh c\u1ee7a cu\u1ed1n s\u00e1ch l\u00e0 s\u1ef1 t\u1eadp trung v\u00e0o vi\u1ec7c c\u00e1 nh\u00e2n h\u00f3a tr\u1ea3i nghi\u1ec7m c\u1ee7a kh\u00e1ch h\u00e0ng. T\u00e1c gi\u1ea3 nh\u1ea5n m\u1ea1nh r\u1eb1ng CRM kh\u00f4ng ch\u1ec9 l\u00e0 v\u1ec1 vi\u1ec7c thu th\u1eadp d\u1eef li\u1ec7u, m\u00e0 c\u00f2n l\u00e0 v\u1ec1 vi\u1ec7c s\u1eed d\u1ee5ng d\u1eef li\u1ec7u \u0111\u00f3 \u0111\u1ec3 hi\u1ec3u nhu c\u1ea7u v\u00e0 mong mu\u1ed1n c\u1ee5 th\u1ec3 c\u1ee7a t\u1eebng kh\u00e1ch h\u00e0ng. Cu\u1ed1n s\u00e1ch cung c\u1ea5p c\u00e1c chi\u1ebfn l\u01b0\u1ee3c v\u00e0 k\u1ef9 thu\u1eadt th\u1ef1c t\u1ebf v\u1ec1 c\u00e1ch s\u1eed d\u1ee5ng CRM \u0111\u1ec3 x\u00e2y d\u1ef1ng c\u00e1c chi\u1ebfn d\u1ecbch ti\u1ebfp th\u1ecb \u0111\u01b0\u1ee3c nh\u1eafm m\u1ee5c ti\u00eau, cung c\u1ea5p d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng \u0111\u01b0\u1ee3c c\u00e1 nh\u00e2n h\u00f3a v\u00e0 t\u1ea1o ra tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng v\u01b0\u1ee3t tr\u1ed9i.<\/p>\n\n\n\n<p>Ngo\u00e0i ra, cu\u1ed1n s\u00e1ch c\u00f2n bao g\u1ed3m c\u00e1c nghi\u00ean c\u1ee9u \u0111i\u1ec3n h\u00ecnh v\u00e0 v\u00ed d\u1ee5 th\u1ef1c t\u1ebf t\u1eeb c\u00e1c doanh nghi\u1ec7p \u0111\u00e3 th\u00e0nh c\u00f4ng trong vi\u1ec7c tri\u1ec3n khai CRM. Nh\u1eefng v\u00ed d\u1ee5 n\u00e0y gi\u00fap minh h\u1ecda c\u00e1c nguy\u00ean t\u1eafc \u0111\u01b0\u1ee3c th\u1ea3o lu\u1eadn trong s\u00e1ch v\u00e0 cung c\u1ea5p cho ng\u01b0\u1eddi \u0111\u1ecdc nh\u1eefng \u00fd t\u01b0\u1edfng v\u1ec1 c\u00e1ch \u00e1p d\u1ee5ng CRM v\u00e0o doanh nghi\u1ec7p c\u1ee7a ri\u00eang h\u1ecd.<\/p>\n\n\n\n<p>Nh\u00ecn chung, &#8220;<strong>C\u01b0a \u0110\u1ed5 CRM<\/strong>&#8221; l\u00e0 m\u1ed9t ngu\u1ed3n t\u00e0i nguy\u00ean v\u00f4 gi\u00e1 cho b\u1ea5t k\u1ef3 doanh nghi\u1ec7p n\u00e0o mu\u1ed1n c\u1ea3i thi\u1ec7n chi\u1ebfn l\u01b0\u1ee3c CRM c\u1ee7a m\u00ecnh. Cho d\u00f9 b\u1ea1n m\u1edbi b\u1eaft \u0111\u1ea7u v\u1edbi CRM hay \u0111ang t\u00ecm c\u00e1ch t\u1ed1i \u01b0u h\u00f3a h\u1ec7 th\u1ed1ng hi\u1ec7n t\u1ea1i c\u1ee7a m\u00ecnh, cu\u1ed1n s\u00e1ch n\u00e0y cung c\u1ea5p th\u00f4ng tin chuy\u00ean s\u00e2u, c\u00e1c chi\u1ebfn l\u01b0\u1ee3c \u0111\u00e3 \u0111\u01b0\u1ee3c ch\u1ee9ng minh v\u00e0 nh\u1eefng v\u00ed d\u1ee5 th\u1ef1c t\u1ebf \u0111\u1ec3 gi\u00fap b\u1ea1n \u0111\u1ea1t \u0111\u01b0\u1ee3c th\u00e0nh c\u00f4ng.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><br>\u0110\u1ecdc v\u00e0 t\u1ea3i s\u00e1ch C\u01b0a \u0110\u1ed5 CRM &#8211; Nh\u1eafm Tr\u00fang \u0110\u00edch, T\u01b0\u01a1ng T\u00e1c Ngay, B\u00e1n H\u00e0ng Hay, Ch\u0103m S\u00f3c Gi\u1ecfi (PDF)<\/h2>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/cdn0.fahasa.com\/media\/flashmagazine\/images\/page_images\/cua_do_crm___nham_trung_dich__tuong_tac_ngay__ban_hang_hay__cham_soc_gioi\/2023_03_14_16_25_33_1-390x510.jpg\" alt=\"C\u01b0a \u0110\u1ed5 CRM - Nh\u1eafm Tr\u00fang \u0110\u00edch, T\u01b0\u01a1ng T\u00e1c Ngay, B\u00e1n H\u00e0ng Hay, Ch\u0103m S\u00f3c Gi\u1ecfi\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/cdn0.fahasa.com\/media\/flashmagazine\/images\/page_images\/cua_do_crm___nham_trung_dich__tuong_tac_ngay__ban_hang_hay__cham_soc_gioi\/2023_03_14_16_25_33_2-390x510.jpg\" alt=\"C\u01b0a \u0110\u1ed5 CRM - Nh\u1eafm Tr\u00fang \u0110\u00edch, T\u01b0\u01a1ng T\u00e1c Ngay, B\u00e1n H\u00e0ng Hay, Ch\u0103m S\u00f3c Gi\u1ecfi\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/cdn0.fahasa.com\/media\/flashmagazine\/images\/page_images\/cua_do_crm___nham_trung_dich__tuong_tac_ngay__ban_hang_hay__cham_soc_gioi\/2023_03_14_16_25_33_3-390x510.jpg\" alt=\"C\u01b0a \u0110\u1ed5 CRM - Nh\u1eafm Tr\u00fang \u0110\u00edch, T\u01b0\u01a1ng T\u00e1c Ngay, B\u00e1n H\u00e0ng Hay, Ch\u0103m S\u00f3c Gi\u1ecfi\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/cdn0.fahasa.com\/media\/flashmagazine\/images\/page_images\/cua_do_crm___nham_trung_dich__tuong_tac_ngay__ban_hang_hay__cham_soc_gioi\/2023_03_14_16_25_33_4-390x510.jpg\" alt=\"C\u01b0a \u0110\u1ed5 CRM - Nh\u1eafm Tr\u00fang \u0110\u00edch, T\u01b0\u01a1ng T\u00e1c Ngay, B\u00e1n H\u00e0ng Hay, Ch\u0103m S\u00f3c Gi\u1ecfi\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/cdn0.fahasa.com\/media\/flashmagazine\/images\/page_images\/cua_do_crm___nham_trung_dich__tuong_tac_ngay__ban_hang_hay__cham_soc_gioi\/2023_03_14_16_25_33_5-390x510.jpg\" alt=\"C\u01b0a \u0110\u1ed5 CRM - Nh\u1eafm Tr\u00fang \u0110\u00edch, T\u01b0\u01a1ng T\u00e1c Ngay, B\u00e1n H\u00e0ng Hay, Ch\u0103m S\u00f3c Gi\u1ecfi\"\/><\/figure>\n\n\n\n<p><strong>\u0110\u1ecdc s\u00e1ch C\u01b0a \u0110\u1ed5 CRM &#8211; Nh\u1eafm Tr\u00fang \u0110\u00edch, T\u01b0\u01a1ng T\u00e1c Ngay, B\u00e1n H\u00e0ng Hay, Ch\u0103m S\u00f3c Gi\u1ecfi online mi\u1ec5n ph\u00ed ho\u1eb7c t\u1ea3i v\u1ec1 d\u01b0\u1edbi d\u1ea1ng File PDF theo h\u01b0\u1edbng d\u1eabn<\/strong><\/p>\n\n\n\n<div class=\"wp-block-button has-custom-font-size has-medium-font-size\" style=\"text-align: center;\"><button class=\"wp-block-button__link has-background-color has-luminous-vivid-orange-background-color has-text-color has-background has-link-color wp-element-button\"><br>Download<br><\/button><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><br>(Review) \u0110\u00e1nh gi\u00e1 n\u1ed9i dung v\u00e0 H\u00ecnh th\u1ee9c<\/h2>\n\n\n\n<p>T\u00f4i \u0111\u00e1nh gi\u00e1 cu\u1ed1n s\u00e1ch &#8220;<strong>C\u01b0a \u0110\u1ed5 CRM: Nh\u1eafm Tr\u00fang \u0110\u00edch, T\u01b0\u01a1ng T\u00e1c Ngay, B\u00e1n H\u00e0ng Hay, Ch\u0103m S\u00f3c Gi\u1ecfi<\/strong>&#8221; <strong><strong>9\/10<\/strong> <\/strong>.<\/p>\n\n\n\n<p><strong><em>\u0110i\u1ec3m m\u1ea1nh:<\/em><\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>N\u1ed9i dung to\u00e0n di\u1ec7n v\u00e0 thi\u1ebft th\u1ef1c, bao g\u1ed3m t\u1ea5t c\u1ea3 c\u00e1c kh\u00eda c\u1ea1nh c\u1ee7a CRM<\/li>\n\n\n\n<li>T\u1eadp trung m\u1ea1nh v\u00e0o vi\u1ec7c c\u00e1 nh\u00e2n h\u00f3a tr\u1ea3i nghi\u1ec7m c\u1ee7a kh\u00e1ch h\u00e0ng<\/li>\n\n\n\n<li>Bao g\u1ed3m c\u00e1c nghi\u00ean c\u1ee9u \u0111i\u1ec3n h\u00ecnh v\u00e0 v\u00ed d\u1ee5 th\u1ef1c t\u1ebf<\/li>\n\n\n\n<li>V\u0103n phong r\u00f5 r\u00e0ng, s\u00fac t\u00edch v\u00e0 d\u1ec5 hi\u1ec3u<\/li>\n<\/ul>\n\n\n\n<p><strong><em>\u0110i\u1ec3m y\u1ebfu:<\/em><\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>C\u00f3 th\u1ec3 h\u01a1i d\u00e0i \u0111\u1ed1i v\u1edbi m\u1ed9t s\u1ed1 \u0111\u1ed9c gi\u1ea3<\/li>\n\n\n\n<li>M\u1ed9t s\u1ed1 v\u00ed d\u1ee5 c\u00f3 th\u1ec3 c\u1ee5 th\u1ec3 h\u01a1n<\/li>\n<\/ul>\n\n\n\n<p>Nh\u00ecn chung, &#8220;<strong>C\u01b0a \u0110\u1ed5 CRM<\/strong>&#8221; l\u00e0 m\u1ed9t cu\u1ed1n s\u00e1ch tuy\u1ec7t v\u1eddi cho b\u1ea5t k\u1ef3 ai mu\u1ed1n t\u00ecm hi\u1ec3u th\u00eam v\u1ec1 CRM v\u00e0 c\u00e1ch s\u1eed d\u1ee5ng n\u00f3 \u0111\u1ec3 c\u1ea3i thi\u1ec7n hi\u1ec7u su\u1ea5t kinh doanh. T\u00f4i \u0111\u1eb7c bi\u1ec7t khuy\u00ean d\u00f9ng cu\u1ed1n s\u00e1ch n\u00e0y cho c\u00e1c ch\u1ee7 doanh nghi\u1ec7p, nh\u00e0 qu\u1ea3n l\u00fd v\u00e0 c\u00e1c chuy\u00ean gia b\u00e1n h\u00e0ng v\u00e0 ti\u1ebfp th\u1ecb.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><br>C\u1ea3m nh\u1eadn c\u00e1 nh\u00e2n<\/h2>\n\n\n\n<p>&#8220;<strong>C\u01b0a \u0110\u1ed5 CRM: Nh\u1eafm Tr\u00fang \u0110\u00edch, T\u01b0\u01a1ng T\u00e1c Ngay, B\u00e1n H\u00e0ng Hay, Ch\u0103m S\u00f3c Gi\u1ecfi<\/strong>&#8221; c\u1ee7a Nam Nguy\u1ec5n l\u00e0 m\u1ed9t cu\u1ed1n s\u00e1ch th\u1ef1c s\u1ef1 to\u00e0n di\u1ec7n v\u00e0 d\u1ec5 hi\u1ec3u v\u1ec1 th\u1ebf gi\u1edbi CRM. Cu\u1ed1n s\u00e1ch cung c\u1ea5p m\u1ed9t c\u00e1i nh\u00ecn t\u1ed5ng quan s\u00e2u s\u1eafc v\u1ec1 t\u1ea5t c\u1ea3 c\u00e1c kh\u00eda c\u1ea1nh c\u1ee7a CRM, t\u1eeb vi\u1ec7c x\u00e1c \u0111\u1ecbnh m\u1ee5c ti\u00eau \u0111\u1ebfn l\u1ef1a ch\u1ecdn v\u00e0 tri\u1ec3n khai ph\u1ea7n m\u1ec1m ph\u00f9 h\u1ee3p.<\/p>\n\n\n\n<p>\u0110i\u1ec1u khi\u1ebfn cu\u1ed1n s\u00e1ch n\u00e0y n\u1ed5i b\u1eadt l\u00e0 s\u1ef1 t\u1eadp trung m\u1ea1nh m\u1ebd v\u00e0o vi\u1ec7c c\u00e1 nh\u00e2n h\u00f3a tr\u1ea3i nghi\u1ec7m c\u1ee7a kh\u00e1ch h\u00e0ng. T\u00e1c gi\u1ea3 nh\u1ea5n m\u1ea1nh r\u1eb1ng CRM kh\u00f4ng ch\u1ec9 l\u00e0 v\u1ec1 vi\u1ec7c thu th\u1eadp d\u1eef li\u1ec7u, m\u00e0 c\u00f2n l\u00e0 v\u1ec1 vi\u1ec7c s\u1eed d\u1ee5ng d\u1eef li\u1ec7u \u0111\u00f3 \u0111\u1ec3 hi\u1ec3u nhu c\u1ea7u v\u00e0 mong mu\u1ed1n c\u1ee5 th\u1ec3 c\u1ee7a t\u1eebng kh\u00e1ch h\u00e0ng. Cu\u1ed1n s\u00e1ch cung c\u1ea5p c\u00e1c chi\u1ebfn l\u01b0\u1ee3c v\u00e0 k\u1ef9 thu\u1eadt th\u1ef1c t\u1ebf v\u1ec1 c\u00e1ch s\u1eed d\u1ee5ng CRM \u0111\u1ec3 x\u00e2y d\u1ef1ng c\u00e1c chi\u1ebfn d\u1ecbch ti\u1ebfp th\u1ecb \u0111\u01b0\u1ee3c nh\u1eafm m\u1ee5c ti\u00eau, cung c\u1ea5p d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng \u0111\u01b0\u1ee3c c\u00e1 nh\u00e2n h\u00f3a v\u00e0 t\u1ea1o ra tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng v\u01b0\u1ee3t tr\u1ed9i.<\/p>\n\n\n\n<p>M\u1ed9t \u0111i\u1ec3m m\u1ea1nh kh\u00e1c c\u1ee7a cu\u1ed1n s\u00e1ch l\u00e0 s\u1ef1 bao g\u1ed3m c\u00e1c nghi\u00ean c\u1ee9u \u0111i\u1ec3n h\u00ecnh v\u00e0 v\u00ed d\u1ee5 th\u1ef1c t\u1ebf. Nh\u1eefng v\u00ed d\u1ee5 n\u00e0y gi\u00fap minh h\u1ecda c\u00e1c nguy\u00ean t\u1eafc \u0111\u01b0\u1ee3c th\u1ea3o lu\u1eadn trong s\u00e1ch v\u00e0 cung c\u1ea5p cho ng\u01b0\u1eddi \u0111\u1ecdc nh\u1eefng \u00fd t\u01b0\u1edfng v\u1ec1 c\u00e1ch \u00e1p d\u1ee5ng CRM v\u00e0o doanh nghi\u1ec7p c\u1ee7a ri\u00eang h\u1ecd.<\/p>\n\n\n\n<p>T\u00f4i \u0111\u1eb7c bi\u1ec7t khuy\u00ean d\u00f9ng cu\u1ed1n s\u00e1ch n\u00e0y cho c\u00e1c ch\u1ee7 doanh nghi\u1ec7p, nh\u00e0 qu\u1ea3n l\u00fd v\u00e0 c\u00e1c chuy\u00ean gia b\u00e1n h\u00e0ng v\u00e0 ti\u1ebfp th\u1ecb. B\u1eb1ng c\u00e1ch \u00e1p d\u1ee5ng c\u00e1c nguy\u00ean t\u1eafc \u0111\u01b0\u1ee3c n\u00eau trong cu\u1ed1n s\u00e1ch, c\u00e1c doanh nghi\u1ec7p c\u00f3 th\u1ec3 x\u00e2y d\u1ef1ng m\u1ed1i quan h\u1ec7 b\u1ec1n ch\u1eb7t h\u01a1n v\u1edbi kh\u00e1ch h\u00e0ng, c\u1ea3i thi\u1ec7n hi\u1ec7u su\u1ea5t b\u00e1n h\u00e0ng v\u00e0 th\u00fac \u0111\u1ea9y t\u0103ng tr\u01b0\u1edfng l\u00e2u d\u00e0i.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><br>Nh\u1eefng c\u00e2u n\u00f3i hay v\u00e0 B\u00e0i h\u1ecdc<\/h2>\n\n\n\n<p><strong>B\u00e0i h\u1ecdc r\u00fat ra:<\/strong><\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>CRM l\u00e0 c\u00f4ng c\u1ee5 thi\u1ebft y\u1ebfu \u0111\u1ec3 x\u00e2y d\u1ef1ng m\u1ed1i quan h\u1ec7 b\u1ec1n ch\u1eb7t v\u1edbi kh\u00e1ch h\u00e0ng.<\/strong> B\u1eb1ng c\u00e1ch t\u1eadp trung v\u00e0o vi\u1ec7c hi\u1ec3u nhu c\u1ea7u v\u00e0 mong mu\u1ed1n c\u1ee5 th\u1ec3 c\u1ee7a t\u1eebng kh\u00e1ch h\u00e0ng, doanh nghi\u1ec7p c\u00f3 th\u1ec3 t\u1ea1o ra tr\u1ea3i nghi\u1ec7m \u0111\u01b0\u1ee3c c\u00e1 nh\u00e2n h\u00f3a v\u00e0 th\u00fac \u0111\u1ea9y l\u00f2ng trung th\u00e0nh.<\/li>\n\n\n\n<li><strong>D\u1eef li\u1ec7u l\u00e0 ch\u00eca kh\u00f3a \u0111\u1ec3 th\u00e0nh c\u00f4ng c\u1ee7a CRM.<\/strong> Thu th\u1eadp v\u00e0 s\u1eed d\u1ee5ng d\u1eef li\u1ec7u kh\u00e1ch h\u00e0ng m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3 l\u00e0 r\u1ea5t quan tr\u1ecdng \u0111\u1ec3 t\u1ea1o ra c\u00e1c chi\u1ebfn d\u1ecbch ti\u1ebfp th\u1ecb \u0111\u01b0\u1ee3c nh\u1eafm m\u1ee5c ti\u00eau, cung c\u1ea5p d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng \u0111\u01b0\u1ee3c c\u00e1 nh\u00e2n h\u00f3a v\u00e0 \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh kinh doanh s\u00e1ng su\u1ed1t.<\/li>\n\n\n\n<li><strong>S\u1ef1 li\u00ean k\u1ebft gi\u1eefa c\u00e1c b\u1ed9 ph\u1eadn l\u00e0 r\u1ea5t quan tr\u1ecdng \u0111\u1ec3 tri\u1ec3n khai CRM th\u00e0nh c\u00f4ng.<\/strong> C\u00e1c b\u1ed9 ph\u1eadn b\u00e1n h\u00e0ng, ti\u1ebfp th\u1ecb v\u00e0 d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng c\u1ea7n l\u00e0m vi\u1ec7c c\u00f9ng nhau \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o r\u1eb1ng t\u1ea5t c\u1ea3 c\u00e1c t\u01b0\u01a1ng t\u00e1c v\u1edbi kh\u00e1ch h\u00e0ng \u0111\u1ec1u \u0111\u01b0\u1ee3c ph\u1ed1i h\u1ee3p v\u00e0 nh\u1ea5t qu\u00e1n.<\/li>\n\n\n\n<li><strong>CRM l\u00e0 m\u1ed9t h\u00e0nh tr\u00ecnh li\u00ean t\u1ee5c.<\/strong> H\u1ec7 th\u1ed1ng CRM c\u1ee7a doanh nghi\u1ec7p c\u1ea7n \u0111\u01b0\u1ee3c li\u00ean t\u1ee5c \u0111\u00e1nh gi\u00e1 v\u00e0 t\u1ed1i \u01b0u h\u00f3a \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o r\u1eb1ng n\u00f3 \u0111\u00e1p \u1ee9ng c\u00e1c nhu c\u1ea7u thay \u0111\u1ed5i c\u1ee7a doanh nghi\u1ec7p v\u00e0 kh\u00e1ch h\u00e0ng.<\/li>\n<\/ol>\n\n\n\n<p><strong>C\u1ea3m h\u1ee9ng nh\u1eadn \u0111\u01b0\u1ee3c:<\/strong><\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>CRM c\u00f3 th\u1ec3 l\u00e0 m\u1ed9t \u0111\u1ed9ng l\u1ef1c m\u1ea1nh m\u1ebd cho t\u0103ng tr\u01b0\u1edfng kinh doanh.<\/strong> B\u1eb1ng c\u00e1ch s\u1eed d\u1ee5ng CRM \u0111\u1ec3 c\u1ea3i thi\u1ec7n m\u1ed1i quan h\u1ec7 v\u1edbi kh\u00e1ch h\u00e0ng, doanh nghi\u1ec7p c\u00f3 th\u1ec3 th\u00fac \u0111\u1ea9y doanh s\u1ed1 b\u00e1n h\u00e0ng, t\u0103ng t\u1ef7 l\u1ec7 gi\u1eef ch\u00e2n kh\u00e1ch h\u00e0ng v\u00e0 x\u00e2y d\u1ef1ng m\u1ed9t n\u1ec1n t\u1ea3ng v\u1eefng ch\u1eafc cho s\u1ef1 th\u00e0nh c\u00f4ng l\u00e2u d\u00e0i.<\/li>\n\n\n\n<li><strong>CRM c\u00f3 th\u1ec3 gi\u00fap doanh nghi\u1ec7p hi\u1ec3u kh\u00e1ch h\u00e0ng c\u1ee7a m\u00ecnh \u1edf c\u1ea5p \u0111\u1ed9 s\u00e2u h\u01a1n.<\/strong> B\u1eb1ng c\u00e1ch thu th\u1eadp v\u00e0 ph\u00e2n t\u00edch d\u1eef li\u1ec7u kh\u00e1ch h\u00e0ng, doanh nghi\u1ec7p c\u00f3 th\u1ec3 c\u00f3 \u0111\u01b0\u1ee3c c\u00e1i nh\u00ecn s\u00e2u s\u1eafc v\u1ec1 nhu c\u1ea7u, s\u1edf th\u00edch v\u00e0 h\u00e0nh vi c\u1ee7a kh\u00e1ch h\u00e0ng. \u0110i\u1ec1u n\u00e0y cho ph\u00e9p doanh nghi\u1ec7p \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh kinh doanh s\u00e1ng su\u1ed1t h\u01a1n v\u00e0 t\u1ea1o ra c\u00e1c chi\u1ebfn d\u1ecbch ti\u1ebfp th\u1ecb hi\u1ec7u qu\u1ea3 h\u01a1n.<\/li>\n\n\n\n<li><strong>CRM c\u00f3 th\u1ec3 gi\u00fap doanh nghi\u1ec7p c\u00e1 nh\u00e2n h\u00f3a tr\u1ea3i nghi\u1ec7m c\u1ee7a kh\u00e1ch h\u00e0ng.<\/strong> B\u1eb1ng c\u00e1ch s\u1eed d\u1ee5ng d\u1eef li\u1ec7u kh\u00e1ch h\u00e0ng \u0111\u1ec3 hi\u1ec3u nhu c\u1ea7u v\u00e0 mong mu\u1ed1n c\u1ee5 th\u1ec3 c\u1ee7a t\u1eebng kh\u00e1ch h\u00e0ng, doanh nghi\u1ec7p c\u00f3 th\u1ec3 t\u1ea1o ra c\u00e1c tr\u1ea3i nghi\u1ec7m \u0111\u01b0\u1ee3c c\u00e1 nh\u00e2n h\u00f3a tr\u00ean m\u1ecdi \u0111i\u1ec3m t\u01b0\u01a1ng t\u00e1c. \u0110i\u1ec1u n\u00e0y d\u1eabn \u0111\u1ebfn s\u1ef1 h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch h\u00e0ng cao h\u01a1n, l\u00f2ng trung th\u00e0nh v\u00e0 t\u0103ng doanh thu.<\/li>\n<\/ol>\n","protected":false},"excerpt":{"rendered":"<p>Gi\u1edbi thi\u1ec7u s\u00e1ch C\u01b0a \u0110\u1ed5 CRM &#8211; Nh\u1eafm Tr\u00fang \u0110\u00edch, T\u01b0\u01a1ng T\u00e1c Ngay, B\u00e1n H\u00e0ng Hay, Ch\u0103m S\u00f3c Gi\u1ecfi C\u01b0a \u0110\u1ed5 CRM &#8211; Nh\u1eafm Tr\u00fang \u0110\u00edch, T\u01b0\u01a1ng T\u00e1c Ngay, B\u00e1n H\u00e0ng Hay, Ch\u0103m S\u00f3c Gi\u1ecfi l\u00e0 c\u1ea9m nang to\u00e0n di\u1ec7n h\u01b0\u1edbng d\u1eabn doanh nghi\u1ec7p x\u00e2y d\u1ef1ng v\u00e0 tri\u1ec3n khai h\u1ec7 th\u1ed1ng CRM hi\u1ec7u qu\u1ea3 \u0111\u1ec3&#8230;<\/p>\n","protected":false},"author":4,"featured_media":4007,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[333,469],"tags":[],"class_list":["post-4008","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-kinh-te","category-marketing-ban-hang"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>C\u01b0a \u0110\u1ed5 CRM - Nh\u1eafm Tr\u00fang \u0110\u00edch, T\u01b0\u01a1ng T\u00e1c Ngay, B\u00e1n H\u00e0ng Hay, Ch\u0103m S\u00f3c Gi\u1ecfi - \u0110\u1ecdc online &amp; Pdf<\/title>\n<meta name=\"description\" content=\"&quot;C\u01b0a \u0110\u1ed5 CRM&quot; l\u00e0 m\u1ed9t cu\u1ed1n s\u00e1ch tuy\u1ec7t v\u1eddi cho b\u1ea5t k\u1ef3 ai mu\u1ed1n t\u00ecm hi\u1ec3u th\u00eam v\u1ec1 CRM v\u00e0 c\u00e1ch s\u1eed d\u1ee5ng n\u00f3 \u0111\u1ec3 c\u1ea3i thi\u1ec7n hi\u1ec7u su\u1ea5t kinh doanh.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/cunghocvui.com\/book\/cua-do-crm-nham-trung-dich-tuong-tac-ngay-ban-hang-hay-cham-soc-gioi\/\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"C\u01b0a \u0110\u1ed5 CRM - Nh\u1eafm Tr\u00fang \u0110\u00edch, T\u01b0\u01a1ng T\u00e1c Ngay, B\u00e1n H\u00e0ng Hay, Ch\u0103m S\u00f3c Gi\u1ecfi - \u0110\u1ecdc online &amp; Pdf\" \/>\n<meta property=\"og:description\" content=\"&quot;C\u01b0a \u0110\u1ed5 CRM&quot; 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