{"id":578,"count":1,"description":"

Gi\u1edbi thi\u1ec7u t\u00e1c gi\u1ea3 Marshall W. Van Alstyne<\/h2>\r\nMarshall W. Van Alstyne l\u00e0 gi\u00e1o s\u01b0 kinh doanh t\u1ea1i \u0110\u1ea1i h\u1ecdc Boston. \u00d4ng vi\u1ebft nhi\u1ec1u v\u1ec1 chi\u1ebfn l\u01b0\u1ee3c kinh doanh, kinh t\u1ebf s\u1ed1 v\u00e0 c\u00e1c h\u1ec7 sinh th\u00e1i \u0111\u1ed5i m\u1edbi.\r\n

S\u1ef1 nghi\u1ec7p c\u1ee7a Marshall W. Van Alstyne<\/h3>\r\nMarshall W. Van Alstyne l\u00e0 gi\u00e1o s\u01b0 kinh doanh t\u1ea1i \u0110\u1ea1i h\u1ecdc Boston, n\u01a1i \u00f4ng gi\u1eef ch\u1ee9c Gi\u00e1m \u0111\u1ed1c s\u00e1ng l\u1eadp Trung t\u00e2m kinh t\u1ebf s\u1ed1. \u00d4ng c\u0169ng l\u00e0 gi\u00e1m \u0111\u1ed1c \u0111i\u1ec1u h\u00e0nh c\u1ee7a n\u1ec1n t\u1ea3ng ph\u00e2n t\u00edch d\u1eef li\u1ec7u Plateform Strategy Institute.\r\n\r\nS\u1ef1 nghi\u1ec7p c\u1ee7a Van Alstyne t\u1eadp trung v\u00e0o nghi\u00ean c\u1ee9u v\u00e0 gi\u1ea3ng d\u1ea1y v\u1ec1 chi\u1ebfn l\u01b0\u1ee3c kinh doanh, kinh t\u1ebf s\u1ed1 v\u00e0 c\u00e1c h\u1ec7 sinh th\u00e1i \u0111\u1ed5i m\u1edbi. \u00d4ng \u0111\u00e3 xu\u1ea5t b\u1ea3n r\u1ed9ng r\u00e3i tr\u00ean c\u00e1c t\u1ea1p ch\u00ed h\u1ecdc thu\u1eadt h\u00e0ng \u0111\u1ea7u, bao g\u1ed3m Harvard Business Review, Strategic Management Journal v\u00e0 Management Science.\r\n\r\nVan Alstyne l\u00e0 m\u1ed9t di\u1ec5n gi\u1ea3 th\u01b0\u1eddng xuy\u00ean t\u1ea1i c\u00e1c h\u1ed9i ngh\u1ecb v\u00e0 s\u1ef1 ki\u1ec7n c\u1ee7a ng\u00e0nh, v\u00e0 \u00f4ng c\u0169ng t\u01b0 v\u1ea5n cho c\u00e1c c\u00f4ng ty tr\u00ean to\u00e0n th\u1ebf gi\u1edbi v\u1ec1 chi\u1ebfn l\u01b0\u1ee3c kinh doanh trong th\u1eddi \u0111\u1ea1i k\u1ef9 thu\u1eadt s\u1ed1.\r\n\r\n\u00d4ng \u0111\u01b0\u1ee3c c\u00f4ng nh\u1eadn l\u00e0 m\u1ed9t trong nh\u1eefng chuy\u00ean gia h\u00e0ng \u0111\u1ea7u th\u1ebf gi\u1edbi v\u1ec1 kinh t\u1ebf s\u1ed1 v\u00e0 c\u00e1c n\u1ec1n t\u1ea3ng. Nghi\u00ean c\u1ee9u c\u1ee7a \u00f4ng \u0111\u00e3 c\u00f3 t\u00e1c \u0111\u1ed9ng \u0111\u00e1ng k\u1ec3 \u0111\u1ebfn c\u00e1ch c\u00e1c c\u00f4ng ty thi\u1ebft k\u1ebf v\u00e0 th\u1ef1c hi\u1ec7n chi\u1ebfn l\u01b0\u1ee3c kinh doanh c\u1ee7a m\u00ecnh trong th\u1eddi \u0111\u1ea1i k\u1ef9 thu\u1eadt s\u1ed1.\r\n

C\u00e1c gi\u1ea3i th\u01b0\u1edfng c\u1ee7a Marshall W. Van Alstyne<\/h3>\r\n
    \r\n \t
  1. \r\n

    Gi\u1ea3i th\u01b0\u1edfng Herbert Simon (2021) \u2013 T\u00e1c \u0111\u1ed9ng nghi\u00ean c\u1ee9u th\u1ef1c ti\u1ec5n<\/h3>\r\n<\/li>\r\n \t
  2. \r\n

    Thinkers 50 (2021) \u2013 Chia s\u1ebb gi\u1ea3i th\u01b0\u1edfng v\u1edbi Geoff Parker<\/sup><\/h3>\r\n<\/li>\r\n \t
  3. \r\n

    Gi\u1ea3i th\u01b0\u1edfng T\u00e1c \u0111\u1ed9ng Th\u1ef1c ti\u1ec5n INFORMS (2020) \u2013 D\u00e0nh cho nghi\u00ean c\u1ee9u c\u00f3 t\u00e1c \u0111\u1ed9ng \u0111\u1ebfn th\u1ebf gi\u1edbi th\u1ef1c<\/sup><\/h3>\r\n<\/li>\r\n \t
  4. \r\n

    Thinkers 50 Digital Thought Award (2019) \u2013 X\u1ebfp th\u1ee9 36 trong s\u1ed1 c\u00e1c h\u1ecdc gi\u1ea3 qu\u1ea3n l\u00fd tr\u00ean to\u00e0n c\u1ea7u<\/sup><\/h3>\r\n<\/li>\r\n \t
  5. \r\n

    Gi\u1ea3i th\u01b0\u1edfng ngh\u1ec1 nghi\u1ec7p c\u1ee7a Khoa Khoa h\u1ecdc Qu\u1ed1c gia (1999)<\/h3>\r\n <\/li>\r\n<\/ol>\r\n

    Nh\u1eefng t\u00e1c ph\u1ea9m n\u1ed5i b\u1eadt nh\u1ea5t c\u1ee7a t\u00e1c gi\u1ea3 Marshall W. Van Alstyne<\/h2>\r\n
      \r\n \t
    1. \r\n

      Platform Revolution: How Networked Markets Are Transforming the Economy and How to Profit from Them<\/strong> (\u0111\u1ed3ng t\u00e1c gi\u1ea3 v\u1edbi Geoffrey G. Parker)<\/h3>\r\n<\/li>\r\n \t
    2. \r\n

      The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail<\/strong> (\u0111\u1ed3ng t\u00e1c gi\u1ea3 v\u1edbi Clayton M. Christensen)<\/h3>\r\n<\/li>\r\n \t
    3. \r\n

      Two-Sided Markets: A Guide to Strategy and Pricing<\/strong> (\u0111\u1ed3ng t\u00e1c gi\u1ea3 v\u1edbi Geoffrey G. Parker)<\/h3>\r\n<\/li>\r\n<\/ol>\r\n

      Nh\u1eefng c\u00e2u n\u00f3i n\u1ed5i b\u1eadt nh\u1ea5t c\u1ee7a t\u00e1c gi\u1ea3 Marshall W. Van Alstyne<\/h2>\r\n
        \r\n \t
      1. \r\n

        \"C\u00e1c n\u1ec1n t\u1ea3ng l\u00e0 nh\u1eefng doanh nghi\u1ec7p c\u00f3 s\u1ea3n ph\u1ea9m c\u1ed1t l\u00f5i l\u00e0 m\u1ed9t th\u1ecb tr\u01b0\u1eddng.\"<\/h3>\r\n<\/li>\r\n \t
      2. \r\n

        \"C\u00e1c h\u1ec7 sinh th\u00e1i kinh doanh l\u00e0 nh\u1eefng m\u1ea1ng l\u01b0\u1edbi c\u00e1c c\u00f4ng ty ph\u1ee5 thu\u1ed9c l\u1eabn nhau, c\u00f9ng t\u1ea1o ra gi\u00e1 tr\u1ecb cho kh\u00e1ch h\u00e0ng.\"<\/h3>\r\n<\/li>\r\n \t
      3. \r\n

        \"S\u1ef1 \u0111\u1ed5i m\u1edbi kh\u00f4ng ph\u1ea3i l\u00e0 m\u1ed9t s\u1ef1 ki\u1ec7n, m\u00e0 l\u00e0 m\u1ed9t qu\u00e1 tr\u00ecnh li\u00ean t\u1ee5c.\"<\/h3>\r\n<\/li>\r\n \t
      4. \r\n

        \"C\u00e1c c\u00f4ng ty th\u00e0nh c\u00f4ng l\u00e0 nh\u1eefng c\u00f4ng ty c\u00f3 th\u1ec3 th\u00edch \u1ee9ng v\u1edbi s\u1ef1 thay \u0111\u1ed5i v\u00e0 n\u1eafm b\u1eaft nh\u1eefng c\u01a1 h\u1ed9i m\u1edbi.\"<\/h3>\r\n<\/li>\r\n \t
      5. \r\n

        \"Ch\u00fang ta \u0111ang \u1edf gi\u1eefa m\u1ed9t cu\u1ed9c c\u00e1ch m\u1ea1ng n\u1ec1n t\u1ea3ng, n\u01a1i c\u00e1c c\u00f4ng ty d\u1ef1a tr\u00ean n\u1ec1n t\u1ea3ng \u0111ang \u0111\u1ecbnh h\u00ecnh l\u1ea1i m\u1ecdi ng\u00e0nh c\u00f4ng nghi\u1ec7p.\"<\/h3>\r\n<\/li>\r\n<\/ol>\r\n

        Nh\u1eefng t\u00e1c ph\u1ea9m c\u1ee7a Marshall W. Van Alstyne tr\u00ean Cunghocvui<\/h2>","link":"https:\/\/cunghocvui.com\/book\/tac-gia\/marshall-w-van-alstyne\/","name":"Marshall W. Van Alstyne","slug":"marshall-w-van-alstyne","taxonomy":"category","parent":81,"meta":[],"yoast_head":"\nT\u00e1c gi\u1ea3 - Marshall W. Van Alstyne - \u0110\u1ecdc online & Reviews<\/title>\n<meta name=\"description\" content=\"Marshall W. Van Alstyne l\u00e0 gi\u00e1o s\u01b0 kinh doanh t\u1ea1i \u0110\u1ea1i h\u1ecdc Boston\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/cunghocvui.com\/book\/tac-gia\/marshall-w-van-alstyne\/\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"T\u00e1c gi\u1ea3 - Marshall W. Van Alstyne - \u0110\u1ecdc online & Reviews\" \/>\n<meta property=\"og:description\" content=\"Marshall W. Van Alstyne l\u00e0 gi\u00e1o s\u01b0 kinh doanh t\u1ea1i \u0110\u1ea1i h\u1ecdc Boston\" \/>\n<meta property=\"og:url\" content=\"https:\/\/cunghocvui.com\/book\/tac-gia\/marshall-w-van-alstyne\/\" \/>\n<meta property=\"og:site_name\" content=\"\u0110\u1ecdc online & Reviews\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"CollectionPage\",\"@id\":\"https:\/\/cunghocvui.com\/book\/tac-gia\/marshall-w-van-alstyne\/\",\"url\":\"https:\/\/cunghocvui.com\/book\/tac-gia\/marshall-w-van-alstyne\/\",\"name\":\"T\u00e1c gi\u1ea3 - Marshall W. Van Alstyne - \u0110\u1ecdc online & Reviews\",\"isPartOf\":{\"@id\":\"https:\/\/cunghocvui.com\/book\/#website\"},\"description\":\"Marshall W. Van Alstyne l\u00e0 gi\u00e1o s\u01b0 kinh doanh t\u1ea1i \u0110\u1ea1i h\u1ecdc Boston\",\"breadcrumb\":{\"@id\":\"https:\/\/cunghocvui.com\/book\/tac-gia\/marshall-w-van-alstyne\/#breadcrumb\"},\"inLanguage\":\"vi\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/cunghocvui.com\/book\/tac-gia\/marshall-w-van-alstyne\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Trang ch\u1ee7\",\"item\":\"https:\/\/cunghocvui.com\/book\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"T\u00e1c gi\u1ea3\",\"item\":\"https:\/\/cunghocvui.com\/book\/tac-gia\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Marshall W. Van Alstyne\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/cunghocvui.com\/book\/#website\",\"url\":\"https:\/\/cunghocvui.com\/book\/\",\"name\":\"\u0110\u1ecdc online & Reviews\",\"description\":\"Cunghocvui\",\"publisher\":{\"@id\":\"https:\/\/cunghocvui.com\/book\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/cunghocvui.com\/book\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"vi\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/cunghocvui.com\/book\/#organization\",\"name\":\"\u0110\u1ecdc online & Reviews\",\"url\":\"https:\/\/cunghocvui.com\/book\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"vi\",\"@id\":\"https:\/\/cunghocvui.com\/book\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/img.cunghocvui.com\/book\/wp-content\/uploads\/2024\/02\/cunghocvui.png\",\"contentUrl\":\"https:\/\/img.cunghocvui.com\/book\/wp-content\/uploads\/2024\/02\/cunghocvui.png\",\"width\":335,\"height\":110,\"caption\":\"\u0110\u1ecdc online & Reviews\"},\"image\":{\"@id\":\"https:\/\/cunghocvui.com\/book\/#\/schema\/logo\/image\/\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"T\u00e1c gi\u1ea3 - Marshall W. Van Alstyne - \u0110\u1ecdc online & Reviews","description":"Marshall W. Van Alstyne l\u00e0 gi\u00e1o s\u01b0 kinh doanh t\u1ea1i \u0110\u1ea1i h\u1ecdc Boston","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/cunghocvui.com\/book\/tac-gia\/marshall-w-van-alstyne\/","og_locale":"vi_VN","og_type":"article","og_title":"T\u00e1c gi\u1ea3 - Marshall W. Van Alstyne - \u0110\u1ecdc online & Reviews","og_description":"Marshall W. Van Alstyne l\u00e0 gi\u00e1o s\u01b0 kinh doanh t\u1ea1i \u0110\u1ea1i h\u1ecdc Boston","og_url":"https:\/\/cunghocvui.com\/book\/tac-gia\/marshall-w-van-alstyne\/","og_site_name":"\u0110\u1ecdc online & Reviews","twitter_card":"summary_large_image","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"CollectionPage","@id":"https:\/\/cunghocvui.com\/book\/tac-gia\/marshall-w-van-alstyne\/","url":"https:\/\/cunghocvui.com\/book\/tac-gia\/marshall-w-van-alstyne\/","name":"T\u00e1c gi\u1ea3 - Marshall W. Van Alstyne - \u0110\u1ecdc online & Reviews","isPartOf":{"@id":"https:\/\/cunghocvui.com\/book\/#website"},"description":"Marshall W. Van Alstyne l\u00e0 gi\u00e1o s\u01b0 kinh doanh t\u1ea1i \u0110\u1ea1i h\u1ecdc Boston","breadcrumb":{"@id":"https:\/\/cunghocvui.com\/book\/tac-gia\/marshall-w-van-alstyne\/#breadcrumb"},"inLanguage":"vi"},{"@type":"BreadcrumbList","@id":"https:\/\/cunghocvui.com\/book\/tac-gia\/marshall-w-van-alstyne\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Trang ch\u1ee7","item":"https:\/\/cunghocvui.com\/book\/"},{"@type":"ListItem","position":2,"name":"T\u00e1c gi\u1ea3","item":"https:\/\/cunghocvui.com\/book\/tac-gia\/"},{"@type":"ListItem","position":3,"name":"Marshall W. Van Alstyne"}]},{"@type":"WebSite","@id":"https:\/\/cunghocvui.com\/book\/#website","url":"https:\/\/cunghocvui.com\/book\/","name":"\u0110\u1ecdc online & Reviews","description":"Cunghocvui","publisher":{"@id":"https:\/\/cunghocvui.com\/book\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/cunghocvui.com\/book\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"vi"},{"@type":"Organization","@id":"https:\/\/cunghocvui.com\/book\/#organization","name":"\u0110\u1ecdc online & Reviews","url":"https:\/\/cunghocvui.com\/book\/","logo":{"@type":"ImageObject","inLanguage":"vi","@id":"https:\/\/cunghocvui.com\/book\/#\/schema\/logo\/image\/","url":"https:\/\/img.cunghocvui.com\/book\/wp-content\/uploads\/2024\/02\/cunghocvui.png","contentUrl":"https:\/\/img.cunghocvui.com\/book\/wp-content\/uploads\/2024\/02\/cunghocvui.png","width":335,"height":110,"caption":"\u0110\u1ecdc online & Reviews"},"image":{"@id":"https:\/\/cunghocvui.com\/book\/#\/schema\/logo\/image\/"}}]}},"_links":{"self":[{"href":"https:\/\/cunghocvui.com\/book\/wp-json\/wp\/v2\/categories\/578","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cunghocvui.com\/book\/wp-json\/wp\/v2\/categories"}],"about":[{"href":"https:\/\/cunghocvui.com\/book\/wp-json\/wp\/v2\/taxonomies\/category"}],"up":[{"embeddable":true,"href":"https:\/\/cunghocvui.com\/book\/wp-json\/wp\/v2\/categories\/81"}],"wp:post_type":[{"href":"https:\/\/cunghocvui.com\/book\/wp-json\/wp\/v2\/posts?categories=578"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}